Curated OER
Careers in Marketing
Students examine careers in marketing and prepare "personal portfolios" containing their research. Using the Eureka program, they complete assignment sheets and select careers to research. Students include in their portfolios information...
Curated OER
Hershey and Advertising
Learners examine Hershey advertising history. In this marketing instructional activity, students analyze the advertising strategies employed by the Hershey company as they respond to discussion questions about 4 Hershey ads. Learners...
Growing Minds
Apple Exploration
Turn your classroom into a farmers' market! Reading Applesauce Season by Eden Ross Lipson or Monica Wellington’s Apple Farmer Annie, launches this investigation of apples, farmers' markets, and the people selling products. The class...
Central Bucks School District
Making Generalizations
Being able to recognize patterns, craft generalizations, and draw conclusions based on information in a text passage are essential critical thinking skills. Encourage learners to hone these skills with a worksheet that asks them to read...
Curated OER
57 Varieties of Interdependence
Learners examine the life of Henry J. Heinz and how he began his career in food service. For this economic history lesson,students study how Henry J. Heinz started his business. Learners will create and answer key questions that that...
Curated OER
Dollars and Sense
Fourth graders read "Starting a Business" and answer the question: "How could you design an ad to let the community know about the business described in the story?" Then, they illustrate a written ad that could be posted in the...
Curated OER
A Visit to Mexico City: An Introduction to World Communities
Third graders complete a variety of activities as they take an imaginary trip to Mexico City, complete with passports, maps, and Spanish dictionaries. They write postcards to send home and create items to sell at the market. The unit...
Curated OER
Deception and Advertising: When is it Misleading and when is it Puffery?
Eighth graders explore advertisements and deception in advertising. In this marketing and advertising lesson plan, 8th graders write cause and effect paragraphs describing products, promises made, deceptions caused, and the immediate...
ProCon
Milk
Milk: It does a body good ... or does it? Using the provided website, scholars sort through information to answer the question. They review a chart demonstrating lactose intolerance by ethnicity and region, and they also compare the...
Curated OER
Words in the News: Switzerland's Secret Weaon
Students are asked questions about the World Cup and Switzerland. They practice using new vocabulary words. They read an article about marketing campaigns for the event and answer questions.
Curated OER
Innovation Nation
Students examine inventions that began in the UK but were marketed in the US or Japan. They match British inventions to their inventors. They determine what type of language is best used when describing these inventions.
Curated OER
Superpowered Interdisciplinary Projects: Using the Science in Saturday Morning Cartoons
How to leverage cultural background knowledge to increase student investment.
Scholastic
Presenting Persuasively (Grades 9-12)
As a review of persuasive techniques, groups develop a one-sentence slogan designed to entice others to purchase a produce or adopt a point of view. The group then craft a storyboard for a commercial for their product.
Curated OER
Giving Thanks for Food and Farms
Sarah Stewart’s The Gardener and Food from Farms by Nancy Dickmann display the importance of community farms. After reading these short picture books, class members draw connections between farms and the food we eat each day. As a...
Growing Minds
Growing Minds: Cabbage Exploration
It's all about cabbage in this scientific observation resource! After reading a related story, learners explore three varieties of cabbage. They observe the leaves using a leaf diagram, predicting what the middle might look like. They...
Agriculture in the Classroom
Pumpkins... Not Just For Halloween
Celebrate fall with four pumpkin themed hands-on activities! After learning about pumpkins, scholars complete two activity sheets that reinforce estimation and word problems. They then plant pumpkin seeds and bake a pie in a bag.
West Virginia Department of Education
Technical Writing: Real-World Writing in the 21st Century
Wondering how to respond to the age-old question when will I ever use this? The answer is very simple when discussing technical writing. Teachers and administrators gain an understanding of using technical writing in the classroom....
Curated OER
English Vocabulary Skills: AWL Sublist 6 - Exercise 4c
In this online interactive English vocabulary skills worksheet, students answer 10 matching questions which require them to fill in the blanks in 10 sentences. Students may submit their answers to be scored.
Curated OER
Uncle Jed's Barbershop
Fourth graders examine productive resources. In this economics lesson, 4th graders read a book about a man who saves money to buy his own barbershop. After reading, students get into groups to play a game to learn about savings.
Curated OER
The Elements of Satire and Propaganda
Movies, books, and advertisements can help students understand satire and propaganda.
Curated OER
60-Second Pitch
In this sequencing worksheet, students put lines of a paragraph in order. In this fill in the blank worksheet, students write sixteen answers.
Curated OER
From Rags to (Paper) Riches: Explore Colonial Papermaking
Students explore Colonial papermaking. In this Colonial America U.S. history lesson, students analyze two poems written in the 1690s about the Rittenhouse paper mill to learn about papermaking. Students produce their own paper and...
Curated OER
What Do Halloween Costumes Say?
Students analyze Halloween costumes they find in magazines to categorize their findings. In this holiday lesson, students discuss their findings about the costumes based on four different elements.
Curated OER
TV Talks, We Listen?
Students recognize and analyze the link between advertisements and commercial programs as well as their influence on the audience. In this television and advertisement analysis lesson, students watch television to research the audience...