Ethos, pathos, and logos in public speaking give an important introduction to Aristotle's Rhetoric that we can use to improve the persuasiveness of your presentations and public speaking. Ethos: Personal credibility. We can establish our...

What is Pathos in public speaking? We'll look at Aristotle's concept and give practical tips on how to use this rhetorical appeal to be more persuasive.

Pathos = Appealing to your listeners' or audience's emotion. You can do that...

What is ethos in public speaking? We'll look at Aristotle's concept and give practical tips on how to establish good ethos and credibilitY. - Ethos does not really mean "ethics." - Ethos is a persuasive or rhetorical appeal. - A speaker...

The earliest thinker in the Western tradition whose ideas about influence and persuasion come down to us was Aristotle. He asserted that we need three things to build a persuasive argument: ethos, logos, and pathos. In English, these...

This video explores the persuasive techniques used in advertising, focusing on rhetoric, logos, pathos, and ethos to influence consumer behavior. It highlights the impact of language, emotions, and colors in creating a desired response...

Learn how to evaluate a speaker's rhetoric by examining the three appeals of Logos, Pathos, and Ethos, as well as the use of rhetorical devices like metaphors and imagery. Understand how effective rhetoric uses facts, emotions, and...

There are four questions you need to ask – and answer – if you want to craft an excellent presentation, which your audience will find compelling, persuasive, and powerful. Let’s look at them.



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Imagine you are one of the world's greatest violin players, and you decide to conduct an experiment: play inside a subway station and see if anyone stops to appreciate when you are stripped of a concert hall and name recognition. Joshua...

In this video, the speaker discusses the three modes of persuasion - logos, ethos, and pathos - and how they can be used to effectively persuade an audience. They also emphasize the importance of selecting the appropriate language based...

What is Logos for public speaking? As Aristotle might say, a logos definition is, a rhetorical appeal, a way of persuading listeners.

Logos = Appealing to listeners' sense of rationale and logic, responding to an audience's...

In today’s lesson, we’ll put all our non-fiction know-how into practice! We’ll apply what we’ve learnt about techniques in previous Nailing Non-Fiction lessons to George Orwell’s ‘Politics and the English Language’. Using our unique...

What is textual integrity? Virginia Woolf has the answer: it’s the Holy Grail for writers, especially those who write fiction! In her essay A Room of One’s Own, Woolf explains why truth and integrity are crucial, and how writers can...

There is no way you can persuade someone who does not trust you. Trust is a vital part of Influence and persuasion. So, let’s look at how to build Trust.



We already have a very popular video about trust, that discusses...

How do you get what you want, using just your words? Aristotle set out to answer exactly that question over two thousand years ago with a treatise on rhetoric. Camille A. Langston describes the fundamentals of deliberative rhetoric and...

“Understanding Rhetoric” will assist students in learning how to make an effective argument by balancing pathos, logos, and ethos appeals.

This video is a lesson for presenters on the most important principles of persuasion, including focusing on the audience's needs, incorporating ethos, logos, and pathos, and appealing to the four basic human desires of profit, pleasure,...

This video explores the power of monologues in theater, highlighting how characters like Hamlet, Juliet, and Anthony use speeches to reveal their innermost thoughts and emotions. It delves into how rhetorical devices such as repetition...

Welcome back to Nailing Non-Fiction! Join us for a fun but rigorous lesson on the different text types that comprise the genre of Non-Fiction. We’ll discuss informative and persuasive texts and how composers use language to achieve...

In today’s lesson, we’ll take a closer look at the finer details of non-fiction texts. We’ll break down specific techniques composers use to appeal to ethos, logos and pathos. As always, we’ll recap the basics before moving on to more...

Welcome to Nailing Non-Fiction! Join us for a detailed lesson on the big picture aspects of non-fiction texts. We’ll discuss the purpose of non-fiction and the different text types you’ll find in this genre. The art of persuading and...

Join us in our first lesson on Nailing Non-fiction!. This lesson will unpack the ‘big picture’ questions you need to ask when analysing non-fiction texts. Come and learn about different types of non-fiction texts. You’ll discover that...

Our second lesson tackles the finer details in written, verbal and visual non-fiction texts. Discover how non-fiction texts like news articles, speeches and documentaries use a variety of techniques to inform and persuade their...

A persuasive message is the central message that intrigues, informs, convinces, or calls to action. Persuasive messages are often discussed in terms of reason versus emotion. Every message has elements of ethos, or credibility; pathos,...

A persuasive message is the central message that intrigues, informs, convinces, or calls to action. Persuasive messages are often discussed in terms of reason versus emotion. Every message has elements of ethos, or credibility; pathos,...