Curated OER
Harvesting the River Lesson: Commercial vs. Sport Hunting of Waterfowl: How Did One Lead to the Other?
Students investigate the environmental impact of market hunting leading to new laws and sport hunting. They conduct Internet research, and summarize their opinions on the need for and formation of public policy on waterfowl hunting.
National First Ladies' Library
Learning to Be Consumers: The Emergence of Catalogs and Advertising
Learners study the historical context of marketing and how it came to be so important in the 19th century. They analyze advertising in the 19th century, 20th century, and today to understand how much or how little has changed.
Curated OER
Remote Control
Students examine the business of sports. In this current events lesson, students discuss the sale of Manchester United to an American businessman. Students listen to a lecture about branding and marketing. Students may research British...
Curated OER
Cost Of Cool
High schoolers explore how marketers use the idea of "cool" to sell clothing and accessories, and become aware of their own attitudes and perceptions about what is cool. They become aware of what motivates them to buy certain things
Curated OER
Mapping Baseball
Students research how climate, distance, population shifts and immigration have influenced American baseball. They also consider how players from other countries have made their mark on American baseball.
Curated OER
Women in Baseball:Talk Show
Young scholars explore the development of women's baseball during the 20th century. They "role play" women who participated in some form of baseball (amateur, semi-professional, or professional) as well as other advocates of women's...
Curated OER
Who Is My Competitor?
Young scholars brainstorm businesses in their community and which businesses compete for the same business. They view the Yellow Pages as a resource to identify business who compete against one another and offer similar products. They...
Curated OER
Do we Really Need Wild Nature
Students research challenges with which modern biotechnology confronts wild nature. Students collect articles that relate to biotechnology and the environment. Students prepare a collaborative answer to the question, "Do we really need...
Curated OER
Going For The Gold
Students share opinions about athlete endorsements. They write articles that provide an economic profile of an athlete for submission to their school newspaper.
Curated OER
Service Auction
Young scholars work together to raise money for a community service program by auctioning their services. They brainstorm a list of services that they can provide to parents and other members of the school community.