A Future Beyond Traffic Gridlock

Bill Ford, great-grandson of Henry Ford and executive chairman of Ford Motor Company, discusses his struggle to reconcile his two passions: automobiles and the environment. He explains how our current transportation systems are simply unsustainable with the rapidly growing world population. This is a problem with many solutions including shared car services, integrated public transportation, and smart vehicle networks in which cars communicate with one another. An eye-opening look at the future of personal mobility. Present your class with the engineering challenge of developing their own approaches to solving this global problem.