Alcoholic Advertisements

High schoolers analyze ads and learn about the effects of alcohol. Note that the PowerPoint mentioned in the procedure is not included, so you will need to prepare your own presentation. After the lecture, segue into fetal alcohol...

Middle schoolers examine how alcohol companies use sponsorship of sports to promote their products. They complete a survey, analyze the results, and research the sports sponsorship portfolios of five beer companies.

Have your class explore alcohol awareness public service announcements. Provided is a detailed plan and a complete set of materials for doing just this. Learners are exposed to a series of approaches and advertisements and decide which...

Students explore importance of branding for developing customer loyalty and recognition of products.

Young scholars discuss the effects of alcohol abuse. They analyze alcohol advertisements and consider whether the images presented in the ads are realistic or not. They discuss alternatives to drinking alcohol.

Students explore messages about alcohol that are promoted, the consequences of drinking, and the alcohol industry's motivation in promoting drinking.

Pick your poison: tobacco, alcohol, opiates, cocaine, or marijuana. An online exhibition launches a research project that asks groups to select one of the five drugs and gather information on how the use of the drug and the regulations...

High schoolers obtain a clearer understanding of their knowledge about alcohol, recognize that their attitudes, beliefs, & knowledge about alcohol may be different from their peers, and gain experience with scientific methods.

Students examine and demonstrate refusal skills of smoking and drinking alcohol. They take a quiz, identify alternative activities to smoking and drinking, write a journal entry, and design an anti-smoking and anti-alcohol ad.

Students investigate how alcohol advertisers target young people. They watch and discuss a video, create a collage using alcohol ads, develop captions for each ad, and discuss and evaluate how young people are the targets of alcohol...