Factors Affecting the Travel and Tourism Industry 1

Students complete this first lesson plan in a series about how marketing mix is applied to a travel and tourism facility in special interest tourism. They work on a case study of the Anantara Resort and Spa Elephant Camp, in northern...

Students examine the historical development of the travel and tourism industry as they prepare for Edexcel BTEC National qualification in the United Kingdom. They view a PowerPoint presentation, research the industries development and...

Students research an underdeveloped area and discuss ways that tourism could be promoted in that area. They work collaboratively to create a proposal for the rest of their group to encourage an investment in their selected region. They...

Pupils examine the marketing mix involved in special interest tourism. They develop a deep understanding of marketing mix by completing a case study of the Anantara Resort and Spa Elephant Camp, in northern Thailand.

Students examine some of the recent developments in the travel and tourism industry. They research a specific area of the travel and tourism industry on the Internet. Each group presents their findings with the whole group.

Students investigate how to plan for market research and identify the main sources of information for the travel and tourism industry. They research and discuss the advantages and disadvantages of written questionnaires to gain market...

Students examine the administrative systems in place in the travel and tourism industry in the United Kingdom. They investigate what happens when administration goes wrong and how to correct the error.

Students examine the financial systems that are in place in the travel and tourism industry in the United Kingdom. They look at how the expansion of the European Union affects the financial systems in the travel industry.

Student review and identify the main marketing and promotional methods in the travel and tourism industry. They examine advertising, press releases, brochures, leaflets and other techniques. They complete an activity sheet while...

Students examine the importance of customer service in the travel and tourism industry. They determine the role of staff in providing service and when there are problems with services provided by completing case studies.