Identifying Persuasion in Media Literacy

This Identifying Persuasion in Media Literacy lesson plan also includes:

As part of a study of media literacy, groups examine advertisements from Money, Fortune, The New Yorker, or Good Housekeeping and identify the types of rhetorical appeals used in the ads. After groups present their findings, the whole class discusses other ways persuasion is used in our culture.

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CCSS: Adaptable

  • The exercise increases the awareness of the power of and extent of media persuasion

  • The lesson assumes class members have previously studied rhetorical appeals
  • The referenced graphic organizer is not included