Writing a Commercial

Great minds think aloud! Pupils participate in the Fishbowl protocol, discussing their opinions about the Mary River mine proposal. As they share their thoughts, peers provide feedback about their thesis and supporting ideas.  

You could spend a full day discussing The Phantom of the Opera and not scratch the surface, but a set of lessons about the literary elements and themes of the musical production is a great start. Young thespians build upon the...

Analyze magazines as a class, looking carefully for the target audience, advertisements, and topics presented. Small groups then work as a publication team and receive a magazine that they have to "sell." Each individual has a different...

A unit on persuasive writing guides elementary learners through the writing process. The first part examines the elements of persuasive writing, including expressing an opinion, connecting ideas, using supporting facts, and writing...

Discuss the importance of a lead in writing with your upper graders. They examine several examples of leads from literature and practice writing leads for pieces of artwork. They then select a topic from a list and write an introductory...

Excuse me, can you give me directions? Scholars examine and practice technical writing to increase their ability to write directions. They participate in discussion, watch videos, and complete an assignment to create their own directions.

When it comes to writing effective arguments, writers must do more than simply make a claim, counterarguments must be considered. Aspiring writers analyze counterarguments in editorials, and then learn how to write counterarguments in...

Are some resource books more confusing than helpful? The creator of Oregon Writes Open Writing Text thinks so. That is why the text remains a living document with input from teachers, librarians, and scholars. The eBook begins with...

Are you just about to teach persuasion in your class? If so, you should consider this short unit. In small groups, learners create a product, develop a magazine ad for the product, and pitch this product to the class using a visual...

Have your class examine the characteristics of various writing genres using the Writing with Writers online project. Detailed instructions for how to introduce, discuss, and develop a piece of writing for each genre are included. Class...