Market Before You Produce
In this vocational learning exercise, students answer nine questions about a product they could market and determine if it meets customer needs.
11th - 12th 21st Century Skills 8 Views 8 Downloads
New Review Understanding the Basics of Advertising
Commercial breaks are a time to get up, stretch, and get a snack—but not so fast! Those advertisements are full of rhetorical devices, persuasive arguments, and media messages. Instead of fast-forwarding through the commercials this...
9th - 12th English Language Arts CCSS: Adaptable
Risky Online Relationships
The Internet can be a place where both positive and negative interactions happen. Begin the discussion with a talk about positive and negative encounters before defining some related terms for your class. Next, ask your class to pretend...
9th - 12th Social Studies & History CCSS: Designed
Advertising Campaign Project
Ask your class to market a product. After choosing a product, class members develop ad campaigns, make PowerPoint presentations, set a schedule and budget for their media, and design advertisements (print and other types). Tip: Allow...
9th - 12th Social Studies & History
Marketing to Teens: Marketing Tactics
Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....
8th - 12th English Language Arts
Determining Fact, Opinion, and Bias
Writing is never biased, right? Let your learners be the judge of that by teaching them how to identify fact, opinion, and bias in writing. Pupils mark up several example paragraphs and articles and consider the reliability of all texts.
6th - 12th English Language Arts CCSS: Designed
New Review Five Concepts of Media Literacy
The teenagers in your class are members of the target audience for hundreds of companies and products. Help them become media literate with a lesson that focuses on advertisements and the messages within. As learners read about five...
9th - 12th English Language Arts