Instructional Video

Political Campaigns: Crash Course Government and Politics #39

Curated and Reviewed by Lesson Planet

In 2012, each presidential candidate spent a whopping $1 billion! Learners investigate how people create campaigns and run for office. They watch a short video, the 39th of a 50-part US government and politics series, to analyze what goes into creating an effective campaign strategy and team. Discussion on raising money, reaching voters, and staying on topic rounds out the lesson.

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CCSS: Adaptable
Instructional Ideas
Classroom Considerations
  • Be sure class members have Internet access if assigning the video as homework outside of class
  • This video is hosted on YouTube
  • Animations add humor to key concepts, making them more memorable
  • Provides support for audio and visual learners 
  • None