Political Commercials: Leading or Misleading Voters

Political ads are designed to play on viewers' emotions. The focus of this resource is on ads that feature children, either to establish the candidate as family friendly, or to create fear for children in the minds of viewers. Groups...

Students read a case study of one campaign to discover how political campaigns addresses the needs of the voters. In groups, they answer questions related to the case and discuss how the commercials affect society as a whole. They use...

Even before they are driving, your scholars have heard the ups and downs of gas prices. Assess the political turmoil behind rising prices using this analysis handout, which features a political cartoon from 2006. Background information...

Truth is often left on the cutting room floor when political ads are produced. After viewing the 2012 backfire ad, "Fundamentals" that takes John McCain's comments on the US economy out of context, class groups edit the audio and video...

It's all about the spin! In an introduction to propaganda techniques and soundbite politics, scholars first learn about common propaganda techniques before seeing them in action in the context of the 2016 election cycle. Activities...

Students explore the "death tax" and analyze statistical information about how the government taxes dead people. They research sources to determine the validity of a anti-tax group campaign and John McCain's claims about taxes. ...

Explore the primary elections through political cartoons. Three talking points guide deeper thinking as pupils analyze a cartoon, which depicts the 2008 campaigning in Iowa. Analysts identify caricatures, research why winning Iowa is...

The emergent adults in your US Government class can become informed, self-aware voters. This activity enables them to form an opinion about particular political issues then identify themselves on the political spectrum. Informed and...

Students read about the history of negative political advertisements in U.S. elections. In this politics lesson, students view several ads for opposing candidates and analyze and discuss the content. Students write scripts for candidates...

While they may not be old enough to vote in a national election, youngsters can learn about the political process that details how to become President of the United States. After studying an infographic that outlines the steps, class...