The Marketing Mix in Travel and Tourism 1

Pupils complete this first lesson in a series about how marketing mix is applied to a travel and tourism facility in special interest tourism. They work on a case study of the Anantara Resort and Spa Elephant Camp, in northern Thailand. They design a leaflet promoting the facility's services.

13 Views 21 Downloads
Resource Details

Grade
Higher Ed
Subjects
Social Studies & History
1 more...
Resource Type
Lesson Plans
Instructional Strategy
Project-Based Learning
Included Materials - Join to Access
  • Worksheet