The Marketing Mix in Travel and Tourism 2

After reviewing his hypothetical business startup, Sal outlines stock distribution based on pre-money valuation and a $5 million investment from angel donor. He goes over the fluctuating percentage of ownership once an investor is...

After reviewing his hypothetical business startup, Sal outlines stock distribution based on pre-money valuation and a $5 million investment from angel donor. He goes over the fluctuating percentage of ownership once an investor is...

Help young economists understand the concept of a company's increasing value despite a lack of profit. They explore Sal's case study startup company, which needs to raise more money after going through the original angel investment. For...

Scholars research the concept of supply and demand and its overall impact on the balance of the consumer market. The 8th lesson of a 21-part Economic Lowdown podcast series investigates how the availability of an item impacts its price....

How much are your skills worth in the labor market? Young historians research how people sell their skills to an employer for a certain price, just like a good or product. They discuss what exactly helps someone market themselves to...

Students research an underdeveloped area and discuss ways that tourism could be promoted in that area. They work collaboratively to create a proposal for the rest of their group to encourage an investment in their selected region. They...

Students complete this first lesson in a series about how marketing mix is applied to a travel and tourism facility in special interest tourism. They work on a case study of the Anantara Resort and Spa Elephant Camp, in northern...

Why do scholars go to school? Is it due to self-interest and wanting more for themselves? Adam Smith's concept of competition spearheads the third lesson of a 21-part economic series from Econ Lowdown. Scholars investigate how...

Students research business regulations, design and deliver a presentation that addresses the issues arising when companies act in anti-competitive manners.

Have your class apply concepts from lectures and use from simple examples to discuss more complex problems that have been reported in the news. This is a lecture driven lesson with a lot of interesting information.