Understanding Content Vocabulary in Employment Ads

Help your kids learn their vocabulary with a lesson plan and graphic organizer. After receiving a list of new vocabulary words, learners look up the definitions in dictionaries and fill in the worksheet. Additionally, they include a...

Young lawyers put Goldilocks on trial as they develop an understanding of the legal system in the final lesson of this five-part series. After learning about key terms relating to litigation, young scholars are assigned roles and reading...

Through guided discussions and collaborative activities, your class members will not only have the opportunity to learn more about the rights of women in Iraq, but they will also consider common misconceptions of Islam and examine the...

Introduce your class to advertising with this project! Small groups create magazine advertisements for products of their own choosing. A graphic organizer including information on consumer profiles helps class members decide which...

Just how free is the press? After examining the advertising and propaganda techniques used by advertisers, class members consider the influence advertisers may exert over newspaper content. 

What does a commercial about your favorite product tell you about yourself? Assess the hidden messages in the media, as well as the messages that not so hidden, with a lesson on how advertisements can affect one's self identity.

Students examine tools and techniques of advertising. In this advertising lesson plan, students view ads, disvuss common terms used, and analyze techniques. Students are presented with situations and must design and advertisement for the...

High schoolers deconstruct advertising messages by analyzing parody ads and exploring the purpose of satire. Then they create their own parodies based on real ads discussed in class. A creative activity to extend any study of media,...

Students search kids websites in order to decifer between advertising on the websites and other information. Students focus on five different kinds of online ads which are prevalent on children’s sites. Working in pairs, they practice...

Students analyze current campaign TV ads and literature. They identify the ad by "type." They learn to look beyond the ad to understand its intended purposes and its real content.