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Lesson Plan
Curated OER

Marketing to Teens: Marketing Tactics

For Teachers 8th - 12th
Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....
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Lesson Plan
Curated OER

Marketing to Teens: Introduction

For Teachers 7th - 12th
An introductory lesson shows learners how pervasive and influential advertising is in our culture; particularly, how teenagers are actively targeted by advertisers. As teenagers, your students already have all the information they need...
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Lesson Plan
Curated OER

Marketing to Teens: Parody Ads

For Teachers 8th - 11th
High schoolers deconstruct advertising messages by analyzing parody ads and exploring the purpose of satire. Then they create their own parodies based on real ads discussed in class. A creative activity to extend any study of media,...
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Lesson Plan
Media Smarts

Marketing to Teens: Gender Roles in Advertising

For Teachers 7th - 12th
Young learners explore gender roles in advertising by taking an ad campaign they have seen which is specifically directed to one gender, and redesigning the campaign to target the opposite gender. After leading a guided discussion about...
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Lesson Plan
Media Smarts

Marketing to Teens: Talking Back

For Teachers 8th - 12th
Teach your class to talk back in a constructive and respectful way. This focuses in particular on talking back to the media and to advertisers when they have concerns. Learners participate in a brainstorm and then compose letters or...
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Lesson Plan
Media Smarts

Marketing to Teens: Alternate Ads

For Teachers 8th - 12th
Did you know that Coke can teach the world to sing in perfect harmony? Learners develop an awareness of more subtle, less obvious methods advertisers use to reach consumers. Included is a list of related lessons available on the Media...
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Lesson Plan
Curated OER

Marketing to Teens: Gotta Have It! Designer & Brand Names

For Teachers 8th - 11th
Advertisers want us to believe we would be accepted if we wore the right clothes or owned the right stuff. This assumption forms the heart of an exploration of the impact of advertising on teenagers. A safe classroom environment would...
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Lesson Plan
PricewaterhouseCoopers

The Stock Market

For Teachers 9th - 12th
Keep or sell? Young learners simulate as buyers in the stock market while learning about the benefits and important factors to know when purchasing. The thorough resource allows for observation of case studies and provides an assessment...
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Lesson Plan
SaveandInvest.org

Introduction to Earning Interest: Middle School

For Teachers 6th - 8th Standards
Does your bank pay you for allowing them to hold your money? Class members research three different ways they can earn money using money already in the bank. Topics include certificates of deposit, statement savings accounts, and money...
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Lesson Plan
SaveandInvest.org

Introduction to Earning Interest: Grades 9-10

For Teachers 9th - 10th Standards
Does your bank pay you for allowing them to hold your money? The lesson covers three different ways your money can make money. Topics include certificates of deposit, statement savings accounts, and money market accounts.
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Lesson Plan
SaveandInvest.org

Introduction to Earning Interest: Grades 11-12

For Teachers 11th - 12th Standards
Does your bank pay you for allowing them to hold your money? Class members investigate three different ways money can make more money. Topics include certificates of deposit, statement savings accounts, and money market accounts. This...
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Unit Plan
We are Teachers

What Goes Up Must Come Down

For Teachers 9th - 12th Standards
From understanding stock market performance and return on investment to identifying the costs and benefits of credit and avoiding debt problems, this is an absolute must-have resource for financial planning and literacy.
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Unit Plan
Penguin Books

An Educator's Guide to the Works of Lynda Mullaly Hunt

For Teachers 5th - 8th Standards
Middle school years can be tough. An educator's guide for the works of Lynda Mullaly Hunt introduces readers to two texts that discuss the struggles pre-teens face during middle school. Chapter-by-chapter questions and activities for two...
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Graphic
Twin Cities Medical Society

Should I Talk to My Kids about Vaping?

For Parents K - 12th
Enlist parents and guardians in an anti-vaping campaign with an infographic that offers suggestions for how to talk with their students about e-cigarettes and e-liquids. The visual includes information about the dangers of vaping as well...
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Lesson Plan
PricewaterhouseCoopers

Saving and Investing: Building Wealth for Financially-Secure Futures

For Teachers 9th - 12th
While spending is fun, saving for a retirement is the future. Young adults learn about the importance of saving and different opportunities to do so during their adulthood. 
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Activity
Curated OER

Consumerism Scavenger Hunt

For Teachers 5th - 6th
In this social studies worksheet, students discover how to be an informed consumer by first reading 10 questions pertaining to marketing, advertising and purchasing choices. Students use Internet searches to find the answers. There are...
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Lesson Plan
1
1
Nemours KidsHealth

Food Labels: Grades 6-8

For Teachers 6th - 8th Standards
With the help of two activities, scholars discover what's in their favorite foods by reading nutrition labels. Activity one challenges participants to write a letter to a fictional peer about the importance of making healthy choices....
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Worksheet
Curated OER

Ad Hangover?

For Students 7th - 12th
For this advertising and marketing worksheet, students read an article regarding alcohol marketing and then respond to 8 short answer questions.
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Lesson Plan
Visa

Saving and Investing

For Teachers 7th - 8th Standards
Impress upon your young adults the importance of saving and investing, and give them a foundational vocabulary from which they can continue to build their financial literacy. This lesson plan covers short- and long-term budget goals,...
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Activity
National Association of Teacher Educators for Family and Consumer Science

Consumerism in the Classroom: Effective Strategies for Today's Teenage Consumers

For Students 9th - 12th
Help class members become savvy consumers with a series of activities that has them analyzing marketing strategies, comparing the value of brand name versus off-brand clothing, and considering the advantages and disadvantages of shopping...
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Lesson Plan
1
1
BW Walch

Vending Machine Bans Increase in Schools Nationwide

For Teachers 7th - 11th Standards
Does a ban on vending machines infringe on student rights, or do school officials have an obligation to monitor foods sold on school grounds? Your class members will explore the educational, health, and financial issues related to...
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Unit Plan
2
2
National Wildlife Federation

An Inconvenient Truth in the Classroom

For Teachers 8th - 12th Standards
Global warming — what a hot topic! A thorough unit challenges learners to research, read, explore, and write about carbon, its role and increasing nature in our atmosphere, and how global warming is affecting lives and environments...
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Lesson Plan
1
1
Visa

Making Money

For Teachers 8th - 11th Standards
From evaluating the current employment market to building a resume, pupils are introduced to the wide and varied elements of career planning. 
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Lesson Plan
PwC Financial Literacy

Evaluating Financial Information

For Teachers 6th - 8th
Advertising is all around us. Sometimes those advertisements are directed at young people, so it's important for youngsters to recognize false advertising and fraud when they see it. That's what this instructional activity is all about....