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Lesson Plan
Curated OER

Cause Célèbre

For Teachers 6th - 12th
In this exercise, learners identify characters from an "Archie" comic and discuss the relevance of "Archie" to today's youth. They create public service advertisements featuring celebrities to address common concerns among teenagers in...
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Activity
Discovery Education

Market Research and Design: The Headphone Challenge

For Teachers 9th - 12th
Watch augmented reality bring classrooms to life. Scholars work in groups to design, build, and market a new pair of headphones meant for children under three. They use an augmented reality app to show their headphones in action as they...
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Lesson Plan
California Department of Education

What’s the Market for My Labor?

For Teachers 5th Standards
Is it easy to find a job I'll love? Show scholars the importance of understanding the labor market with part three in a five-part series of career and college readiness lesson plans. After learning important vocabulary, learners track...
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Lesson Plan
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Curated OER

Allowing Students to Explore Simple Physics and Marketing in English Class

For Teachers 9th Standards
Scientific method, linear measurements, friction, inertia. Imagine learning scientific vocabulary in an ELA class. Before researching and developing a presentation about simple machines, class members build a common, but decidedly...
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Lesson Plan
Curated OER

Market Research

For Teachers 9th - 12th
Students examine the difference between primary and secondary market research. They discover the limitations on marketing strategies. They explain the importance of having more research done before marketing decisions are made.
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Lesson Plan
Curated OER

Market Research Methods in Travel and Tourism

For Teachers 9th - 12th
Students examine the need for market research. In this tourism lesson, students use new vocabulary and research more about a tourism organization. They develop market research action to an organization.
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Lesson Plan
Curated OER

Marketing Research Projects

For Teachers 11th - 12th
Students research customer service offerings of a particular business and present their conclusions to the class using PowerPoint and additional visual aids. The guidelines for this lesson plan can be found through the National DECA.
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Lesson Plan
Texas Education Agency (TEA)

Investigating Careers - Careers in Marketing Strategy

For Teachers 7th - 8th
The biggest balloon wins! Pupils play a balloon race game, answering questions about careers in business and marketing while blowing air into balloons. Additionally, scholars research two similar companies to study their marketing...
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Lesson Plan
Utah Education Network (UEN)

Marketing a Breakfast Cereal

For Teachers 6th - 9th
Your class will pretend that they just got hired as marketing consultants for a cereal company. They have the task of designing, marketing, and promoting a new healthy cereal to a target population. They must take pricing, market...
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Worksheet
Curated OER

Imagining Apple Without Steve Jobs

For Students 7th - 12th
Who was Steve Jobs and what has he contributed to American culture and technology? Kids ask themselves these questions as they read a New York Times article about Apple and Mr. Jobs. There are seven comprehension questions for learners...
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Lesson Plan
Curated OER

Market Research

For Teachers 12th - Higher Ed
Students examine the difference between primary and secondary market research, and the limitations of market research in developing marketing strategies. They list specific examples of products and services linked to television advertising.
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Lesson Plan
Curated OER

Market Power, Competition and Regulation- Lesson Plan: 4 x 1 hour lessons

For Teachers Higher Ed
Students research business regulations, design and deliver a presentation that addresses the issues arising when companies act in anti-competitive manners.
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Lesson Planet Article
Curated OER

Stock Wars: Bringing Wall Street to your Classroom

For Teachers 9th - 11th
Using interactive apps and structured assignments, you can make the stock market accessible to all students.
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Lesson Plan
Scholastic

The Rise of Railroads: Illinois

For Teachers 4th Standards
Railways not only cross the US, but they are also intertwined with the history of America. Using a timeline format, individuals explore the connections between major events in American history—such as the Civil War—and the rise of the...
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Lesson Plan
Kenan Fellows

Ready, Set, Save on Solar Energy Technology!

For Teachers 9th - 12th
Does your class have a bright future in the solar energy industry? Science scholars take an in-depth look at what's new in solar technology. After completing research into the solar industry, participants create and market a product in...
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Lesson Plan
Curated OER

From Data to Drinks - My Marketing Plan

For Teachers 3rd - 12th
Learners research and discuss how Canada's aging population affects advertising. They record information from the 2001 census and create a marketing plan to sell a soft drink.
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Lesson Plan
Curated OER

Stock Market Game

For Teachers 4th
Fourth graders are introduced to how the stock market operates. In groups, they practice reading and analyzing the Standard and Poor's 500 index. They participate in a simulation of buying and selling stocks on the market trying to...
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Lesson Plan
Curated OER

Savers & Borrowers: Financial Markets in the United States

For Teachers 10th - 12th
Investigate the current financial market and have your class explore savings, borrowing, financial markets, mutual funds, and the stock market. This four-part lesson is designed to help students become knowledgeable and informed consumers.
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Worksheet
Curated OER

Leisure and Tourism Research- High School

For Students 10th - 12th
In this leisure and tourism worksheet, students compile a list of the Blue Planet Aquarium's three main competitors and compare the number of yearly visitors to each attraction while comparing the attractions. They complete a post...
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Lesson Planet Article
Curated OER

Why Study Economic Downturns?

For Teachers 8th - 10th
Research and connect America's current economic downturn with the 1929 Stock Market Crash and the Great Depression.
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Lesson Plan
Curated OER

Play the Market

For Teachers 6th - 8th
Students discuss the stock market. In this social science lesson, students are put into small groups with each group given $10,000 to invest. Students research four stocks and decide which stock or stocks to purchase based on their...
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Lesson Plan
Curated OER

The Stock Market

For Teachers 7th - 12th
Students explore the loss and gain made in the stock market as they invest a sum of money and report the results as percentages instead of points.
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Activity
Curated OER

Viral Marketing

For Teachers 9th - 12th Standards
What is "viral marketing" and how does it relate to mathematics? Young mathematicians use exponential functions to develop a mathematical model for a business advertising campaign. Learners then see how their campaigns increase...
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Activity
Curated OER

Consumerism Scavenger Hunt

For Teachers 5th - 6th
For this social studies worksheet, students discover how to be an informed consumer by first reading 10 questions pertaining to marketing, advertising and purchasing choices. Students use Internet searches to find the answers. There are...

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