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Ad Busting
Debunk advertising myths by creating an opposing image. First, find an ad with a persuasive and emotional pull. Once you have identified the message, create a counter-advertisement that shows the opposite message. For example, if an ad...
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Ad Hangover?
In this advertising and marketing worksheet, students read an article regarding alcohol marketing and then respond to 8 short answer questions.
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Goblin Market Theme of Sex
Learners will read then analyze the story "Goblin Market" then discuss themes of sex and lost virginity. There are 5 questions and a series related links to help them take a critical look at an interesting children's story. This story...
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Big Branding on Campus: Reading Informational Text
This New York Times "Learning Network" activity poses 11 questions on an article and video about commercial branding and marketing on college campuses. The related article, "On the Market: Thinking Critically About Advertising", is...
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Goblin Market Theme of Drugs and Alcohol
In this reading comprehension learning exercise, students respond to 3 short answer and essay questions based on themes in "Goblin Market." Students may also complete their choice of 3 reading activities suggested.
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Goblin Market Theme of Sin
In this reading comprehension worksheet, learners respond to 4 short answer and essay questions based on themes in "Goblin Market." Students may also complete their choice of 3 reading activities suggested.
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Goblin Market Theme of Violence
In this reading comprehension worksheet, students respond to 4 short answer and essay questions based on themes in "Goblin Market." Students may also complete their choice of 3 reading activities suggested.
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Advertising and Emotions
In this advertising activity, students are given an emotion or feeling then asked to fill in a chart based on advertising strategies.
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Making Minerals Marketable Data Sheet
In this minerals worksheet, students investigate a mineral by doing research, they complete a mineral information sheet and they develop an advertising poster for the mineral.
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Ads Are Everywhere
In this advertisements worksheet, learners read a list of 25 specific forms of advertising. Students then answer 2 essay questions. This worksheet directs learners to read an article not provided here.
US Surgeon General
Get the Facts on E-Cigarettes
Imagine these flavors: chocolate, candy, menthol. What age group do you imagine is the target audience of an advertising campaign that features a product with these flavors? Find out the facts about vaping with a resource that provides...
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Total English Advanced: Getting the Right Quantity and a Good Ad!
In this writing advertisements instructional activity, students examine 8 sentences and fill in the blanks with the appropriate words from the word bank. Students also write a short advertisement.
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Coca -- Cola Unveils New Global Ad Strategy
In this English activity, students complete a variety of exercises involving news generated about the soft drink Coke. Students read an article, work on 6 warm-ups and answer 8 statements as true or false. Students match up 10 synonyms...
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Is TV Stronger Than Ever, or Becoming Obsolete?
The New York Times offers of two articles and two summaries for learners to consider. They read each article and then post a blog response to each of the seven related questions. The topic of the articles asks the question; Is TV...
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What Is Actually Bought and Sold?
Economics students can use this packet to better grasp the concept of changes in supply and demand by reading about marketing, products, and elasticity. There are 3 tasks for students to complete, each based on the content of a...
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Global News: The Changing Face of Reading
A current and engaging informational text with some superb scaffolding activities, this six paragraph article discusses the release of the iPad from Apple, eBooks, and the history of reading and writing materials. After reading the...
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Past Simple & Past Continuous
What is the difference between the simple past tense and the past continuous? Help your pupils master these tenses with the information and six grammar exercises included here.
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Is Modern Culture Ruining Childhood?
There are a lot of different ways a learner could respond to this New York Times article discussing the effects of modern culture on childhood. After reading the article, pupils construct a thoughtful blog post. The guiding questions...
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Total English Advanced: Spend a Fortune
Encourage practice of the English language with this scenario. English language learners read the passage provided and discuss the questions in small groups.
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Total English Advanced: Academic English
Advanced English language learners use the vocabulary bank at the top of the page to complete several sentences. Word choices include emphasise, notably, more, yet, regard, etc. Although the activity guide (page two) suggests it will...
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English Vocabulary Skills: AWL Sublist 6 - Exercise 2a
In this online interactive English vocabulary skills activity, students answer 10 matching questions which require them to fill in the blanks in 10 sentences. Students may submit their answers to be scored.
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English Vocabulary Skills: AWL Sublist 6 - Exercise 4c
In this online interactive English vocabulary skills worksheet, learners answer 10 matching questions which require them to fill in the blanks in 10 sentences. Students may submit their answers to be scored.
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Breaking News English: Coca-Cola
In this Coca-Cola activity, students read the article, answer true and false questions, complete synonym matching, complete phrase matching, complete a gap fill, answer short answer questions, answer discussion questions, write, and more...
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Breaking News English: McDonalds
In this McDonalds worksheet, students read the article, answer true and false questions, complete synonym matching, complete phrase matching, complete a gap fill, answer short answer questions, answer discussion questions, write, and...
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