Learners identify gender stereotypes in advertisements.

Pupils study and discuss various magazine advertisements, looking for target audience, attention-getting method, cultural differences, etc.

Students identify popular logos and discuss the purpose they serve in advertising. They take a familiar logo and redesign it based on their own experience with the company it represents.

Middle schoolers view different paintings and discuss different advertisements that display gender bias, and redesign an advertisement found in a magazine, removing at least five aspects of the gender bias they find.

Fourth graders design written advertisements using cut out items from catalogs or newspapers in order to persuade consumers.

Students read "Tuck Everlasting" by Natalie Babbitt. They create an advertisement for the spring water described in the story.

Second graders study commercials and determine which cereal they feel is the most nutritious.

Fourth graders collectively create a product, slogan, and advertisements for different types of media. They define different types of appeals such as bandwagon, emotional, glittering generalities, snob appeal, plain-folks appeal,...

Students develop an awareness of one's media and consumer habits. They recognize advertising techniques, such as the use of celebrity spokespersons and music.

Students explore the techniques used by advertisers to sell toys and snack foods, increase awareness of consumer habits and media influences and differentiate between information and selling.

Students recognize techniques used to make food look appealing on television and in advertising, and explore the separate elements that compose media messages and products.

Students explore the ways in which media messages work and the ways in which consumers are targeted.

Students explore the mathematical concepts used to compare different types of vehicles. They create a print advertisement in which they persuade an audience to purchase a specific vehicle.

Young scholars identify five propaganda techniques used in advertisements, then write their own ads using propaganda techniques that influence others to buy their products. They videotape their commercials, and write about recognizing...

Students develop criteria for determining statements of opinion. They practice discerning statements of opinions in advertisements.

Young scholars design advertisements that promote and explain the science of new transdermal drug therapies to the general public.

Students are introduced to sports trading cards that can be 'played' in a compact disc player. They discuss why improvements are made to entertainment products, why they often become successful, and then develop and market an innovative...

Young scholars examine tobacco advertisements.  In this smoking advertisements lesson, students read old magazine or newspaper ads to determine their purpose and influence.  Young scholars also discuss how to make responsible...

Students investigate the ways companies target the teenage demographic. In this advertising lesson, students discuss in focus groups what they like to buy. Students also complete a related worksheet.

Seventh graders create and perform one act scenes that use the strategies of advertising. in this propaganda study instructional activity, 7th graders watch a commercial and are assigned a propaganda strategy. Students plan a scene that...

In this advertisements instructional activity, students read a list of 25 specific forms of advertising. Students then answer 2 essay questions. This instructional activity directs students to read an article not provided here.

In this advertising worksheet, students answer few questions about the subject, target, persuasive techniques and their design and layout they will use for their advertisement. Students answer questions in short answer format.

In this brain drain worksheet, young scholars create a product name for a new product on the market, identify why the product is special and decide the target audience. Students then design a magazine, radio, or TV. advert for their...

Students identify the different types of artists needed to produce television commercials and the kinds of work they do in this Arts lesson for the high school classroom. The lesson is cross-curricular in nature and includes an example...