Curated OER
TV Talks, We Listen?
Students recognize and analyze the link between advertisements and commercial programs as well as their influence on the audience. In this television and advertisement analysis lesson, students watch television to research the audience...
Curated OER
Persuasive Speech Assignment
Practice using concrete evidence from various sources to back up an argument. The lesson emphasizes the use of support in a persuasive speech, as well as the importance of appealing to an audience's logic and emotions. You could modify...
Smarter Balanced
Advertising
The activities in this packet are designed to ensure that all class members have the necessary background knowledge to successfully engage in an assessment of advertisement appeals. After examining a series of ads, individuals use the...
Curated OER
Conducting a Rhetorical Analysis
What is the author trying to achieve? What strategies does he/she use to meet this goal? How affective are these strategies? These three questions, the heart of rhetorical analysis, are examined in a presentation that also details the...
Curated OER
Persuasion in Print
Advertisers target teenagers. Groups select three magazine advertisements for similar products, analyze the appeals used in each, create a poster that features the persuasive techniques used, and present their findings to the class. The...
Southern Nevada Regional Professional Development Program
Common Core Reading Standards: Understanding Argument
What does your class know about logical fallacies? They can find out quite a bit and practice identifying logical fallacies if you follow the steps and use the resources provided here! After reviewing ethos, pathos, and logos, ask small...
Curated OER
Peer Editing
High schoolers write a well-organized persuasive essay which contains a thesis, supporting evidence, and uses at least one of the three persuasive appeals. They evaluate a peer's essay for correct use of the above elements.
Curated OER
Ordering News Reports Lesson 5
Students create a news program with several reports. They examine the newsorthiness of the reports. They include different types of reports in their news program. They consider how the different reports appeal to audiences.
Curated OER
Persuasive Elements
Investigate letters to the editor and their persuasive qualities. Break your class into reading groups and give each one a different article. As they read, they complete a graphic organizer to record their thoughts and opinions. There is...
Curated OER
Writing Process-- Revision and Editing
As guided practice, class members work together to revise a model persuasive paragraph. Then they practice independently with their own writing. The included rubric looks at prewriting, drafting, revising, editing, nonfiction text...
Curated OER
Creatively Creating Expository Essays
Students, after reading Fahrenheit 451, brainstorm inventions that could have been in the novel. They present their invention to the class and writing an expository essay about their creation.
Curated OER
The Argument
After brainstorming, middle schoolers write an expository essay for a writing project. They focus on supporting points, organization, and writing conventions to develop a well-integrated paper. In addition, they revise, proofread and...
Curated OER
Irish Eyes: Taking a Look at Local Landscape
Direct your class’s attention to the elements that make their community unique. After examining sample travel brochures, groups select something from their community to use as the subject, and then research, create, and publish a...
Curated OER
Shaping the News
High schoolers explore television journalism. In this journalism lesson, students discuss the attributes of television broadcasting. High schoolers then review their journalism code of ethics and then conduct research for stories that...
Shmoop
ELA.CCSS.ELA-Literacy.W.9-10.1
If you need an introduction to skill W.9-10.1 for writing, then you’re off to a good start here. Included is a funny script that introduces what the students need to know to conquer the skill. It also provides an introduction activity...
Curated OER
Creating a Commercial
Students investigate the world of advertising and video production by creating their own commercial. In this advertising lesson, students discuss a fictitious product which they create an advertising campaign for. Students create a...
Curated OER
Emotion or Reason?
Students use persuasive devices to construct oral or written arguments. For this arguments lesson, students discuss the types of persuasive devices used in arguments and form groups to select a topic to research. Students create a...
Curated OER
Writing a Commercial
Students create a product and write a commercial to sell the product. They discuss the differences between ads for television and radio and ads for print. They discuss the persuasion techniques used by ad writers.
Curated OER
Creative Inventions
Ninth graders develop ideas for an invention and write a persuasive essay explaining why their invention is best. In this invention essay lesson, 9th graders review persuasive essay writing. Students create a graphic web for an original...
Curated OER
Shakespeare's Othello and the Power of Language
Students explore the basis of Iago's persuasive power by analyzing Shakespeare's use of rhetoric and figurative language. For this Othello lesson, students analyze Iago's rhetoric in monologues and dialogues with other characters....
Curated OER
Reviewing Proper Writing Techniques
Young scholars use proper writing techniques to write an effective description of the best or worst meal they have ever eaten. In this proper writing techniques lesson, students review the parts of a composition and discuss was to...
Curated OER
Survival Story
Students discuss the pros and cons of being deserted on an uninhabited island. Then they write their own survival stories and complete a story jacket.