Media Smarts
The Newspaper Front Page
Hot off the presses! A perfect instructional activity idea for a journalism class or even a language arts class looking to incorporate some informational texts. Young writers analyze the front pages of various newspapers to determine the...
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Radio News
Part of a larger unit from the Media Awareness Network on media literacy, this particular lesson plan focuses on the medium of news radio. Small groups participate in discussions on their radio listening habits as well as the...
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Beneath the News: Who's Doing What to Whom, and Who Cares?
Students investigate the differences between various forms of media (print, radio, TV, Internet). They determine the target audience for each and compare exposure around the world. They write a short story and share it with the class.
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Classified Advertisements: Target Language Practice
Foreign language learners decipher the meanings of classified ads in the target language. They investigate a large collage created by the teacher of foreign language advertisements and discuss the content with classmates. Then they...
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Targeting Young Speeders
Students research the police ticketing of teens in their city or county. They determine if the police are targeting teens and why. Students explore other ways the community tries to ensure safer teen drivers. They survey teens in school....
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Sports Personalities in Advertising
During a series of four activities, class members examine and deconstruct advertising that features famous athletes. They determine target audiences, analyze ads, explore "emotional climate," and role play a meeting between a sports...
K20 LEARN
The K20 Chronicle, Lesson 3: Crafting the Article
Picture your class members as photojournalists! Using their interview with a senior as a starting point, would-be photojournalists begin developing an outline for their article by examining their notes from the interview, gathering...
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Marketing to Teens: Marketing Tactics
Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....
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Advertising
Students complete a product analysis as a study of advertising. In this advertising lesson, students discuss advertising by putting up 10 product logos with the name of the products taken out. Students see how many products they can...
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The Rooms in a Home
Enhance your foreign language students' skills to describe a house. After reading a description of rooms in a house in their target language, they work to answer corresponding questions correctly. Additionally, they view a PowerPoint...
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Persuasion in Print
Advertisers target teenagers. Groups select three magazine advertisements for similar products, analyze the appeals used in each, create a poster that features the persuasive techniques used, and present their findings to the class. The...
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Writing a News Story
Students practice using their target language by writing a news article. In this foreign language writing lesson, students create a fictional "hero" in their city which they write a fictional news article about in their new language....
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Brain Drain
In this brain drain worksheet, students create a product name for a new product on the market, identify why the product is special and decide the target audience. Students then design a magazine, radio, or TV. advert for their product....
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Media Literacy Lesson Plans
Students familiarize themselves with the definition of media literacy and why it is important. In this media literacy lesson plan, students examine the front pages of three different types of newspapers. Students discuss the lead stories...
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Advertising
In this advertising worksheet, students answer few questions about the subject, target, persuasive techniques and their design and layout they will use for their advertisement. Students answer questions in short answer format.
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You're Special
Students utilize a new language to tell someone they care for them. In this complimenting instructional activity, students practice saying nice things to friends and strangers in their target language. Students react to the instructional...
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Jeopardy Game
Students practice discovering a target language by playing a game of Jeopardy. In this foreign language lesson, students utilize their target language vocabulary to answer Jeopardy style questions they prepared the day before. Students...
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Crossword Review
Students practice using their target language vocabulary by completing a crossword puzzle. In this foreign language lesson, students complete several random tasks based on new vocabulary words in their target language dealing with...
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Telephone Game
Young scholars practice their listening comprehension by playing the "telephone" game. In this foreign language lesson, students listen to a story read by a teacher in their target language and try to remember the details by writing 5...
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Planning a Community Service Project
Students practice using a new language to plan a community event. In this civics lesson, students practice writing a proposal for a community project using their target language. Students brainstorm in small groups what their project...
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Letters and Photos
Students practice using a new language by reading letters. In this foreign language lesson, students read a fictional letter by a young person from the target language's country. Students read the letters separately, but collaborate in...
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Expressions of Frequency
Students practice discussing timely manners in a target language. In this foreign language lesson, students discuss words that represent frequency such as never or often. Students create a timeline illustrating how often they perform...
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Let's Read the Newspaper
Students investigate the format of a typical newspaper. In this journalism lesson, students read a newspaper from a target language and discover the vocabulary associated with the news. Students work together as a newspaper group each...
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GI's, Gals & Gardens
Learners, in groups, design a war participation campaign for a specific audience during WWII. They design posters and prepare an oral presentation for the class.
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