+
Lesson Plan
Curated OER

TV Talks, We Listen?

For Teachers 8th - 10th
Students recognize and analyze the link between advertisements and commercial programs as well as their influence on the audience. In this television and advertisement analysis lesson, students watch television to research the audience...
+
Lesson Plan
Curated OER

Shaping the News

For Teachers 9th - 12th
Students explore television journalism. In this journalism lesson, students discuss the attributes of television broadcasting. Students then review their journalism code of ethics and then conduct research for stories that have a moral...
+
Lesson Plan
Curated OER

Writing a Commercial

For Teachers 5th - 12th
Students create a product and write a commercial to sell the product. They discuss the differences between ads for television and radio and ads for print. They discuss the persuasion techniques used by ad writers.
+
Lesson Plan
Curated OER

Ordering News Reports Lesson 5

For Teachers 7th - 9th
Students create a news program with several reports. They examine the newsorthiness of the reports. They include different types of reports in their news program. They consider how the different reports appeal to audiences.
+
Lesson Plan
Curated OER

Creating a Commercial

For Teachers 9th - 12th
Learners investigate the world of advertising and video production by creating their own commercial.  In this advertising lesson, students discuss a fictitious product which they create an advertising campaign for.  Learners create a...