High schoolers examine the elements of advertising. They analyze the format and structure of advertisements. They develop awareness of advertising techniques and explain that media messages and products are composed of a series of...

The first part of this article by PBS on the Miss America pageants can be used in a health class when it's time to talk about body image. There are links to related articles. There are some great questions for discussion. There are ideas...

Young scholars advertise for the perfect president. In this presidential duties lesson, students determine the attributes that the ideal president should have and then write job descriptions for the role.

Young scholars investigate how advertising gets the buyer's attention and how it influences buying decisions. They then create a print ad for "Burp Cola" and for one of their favorite books.

Students view a video about cost of materials. They work together to develop their own backpack taking note of the cost of materials. They create an advertisement to accompany their creation. They share their ideas with the class.

Students explore the techniques used by advertisers to sell toys and snack foods, increase awareness of consumer habits and media influences and differentiate between information and selling.

Students explore the ways in which media messages work and the ways in which consumers are targeted.

Students view a video about bridges. They create their own bridge out of paper and share it with the class. They create an advertisement for a bridge shown in the film.

Students create a poster advertising the Gullah Geechee Cultural Festival on Sapelo Island.  In this Gullah Geechee culture lesson, students watch a video called "Gullah Music" and discuss the music and traditions of the slaves from...

Students explore Virginia Interfaith Center's A More Perfect Union "Misunderstanding" Ad Campaign, view two episodes of PBS America at a Crossroads series, examine historical context of colonialism and geo-political tensions in Middle...

Students create a mural depicting what it means to be an American. In this being American lesson plan, students pull out magazine ads that depict what it means to be an American, then they make a mural out of it, and finally they present...

It's not hard to convince someone to visit the beauty of Yellowstone National Park. But there's more than meets the eye in this region! Learners watch a short historical video and conduct research before creating an advertisement for...

Learners research the impact of Buffalo Bill Cody and his Wild West Show on the world's view of American western culture. They create a poster advertising the Wild West Show.

Young scholars explore the role of the U.S. President and the media coverage in presidential elections. They discuss what it means to be informed, the issues they consider most important, and reflect on what they learned from their...

Analyze the influence of culture, media, technology, and other factors on health. High schoolers will identify and recognize propaganda techniques (glittering generalities, bandwagon, sex appeal, testimonial, transfer, etc.) and write a...

Students research the natural features and wildlife of Arizona and Utah. They draw a map of the region that includes rivers, towns, mountains and roads. They work together to create a travel brochure of the area.

Students research the structure and function of the nervous system. They prepare a model or representation of neural transmission. Students create an infomercial about nerve cells.

Students study the work done by various scientists on Antarctica. In this biology lesson, students play the role of researchers who must justify the importance of their study. They create a multimedia presentation about a specific issue...

Students create a school-wide smoking prevention campaign. In this research lesson, students combine a study of facts with a survey to create a smoking prevention campaign.

Students prepare a cultural exhibit on Egyptian history, culture, sites, monuments, and hieroglyphics using such media as posters, computer presentations, puppet shows, short plays, videotapes, museum exhibit panels, brochures and scale...