Hot off the presses! A perfect instructional activity idea for a journalism class or even a language arts class looking to incorporate some informational texts. Young writers analyze the front pages of various newspapers to determine the...

Students build awareness of the way in which advertisers shape ads for specific audiences. They analyze the target audience intended for an advertisement and create their own targeted ads to demonstrate their understanding. They discuss...

Analyze magazines as a class, looking carefully for the target audience, advertisements, and topics presented. Small groups then work as a publication team and receive a magazine that they have to "sell." Each individual has a different...

Fifth graders look at advertisements paying close attention to the people in them, then create an advertisement based on a healthy body image. For this health lesson, 5th graders analyze magazine or television advertisements for the...

Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....

How do the films we watch affect our purchasing behavior? Considering the profiles of given consumer demographics, the class analyzes real advertisements and the effectiveness of their power on consumerism. THey create posters that...

Ninth graders participate in an activity as a web designer.  In this technology lesson, 9th graders explore how the choices made by web designers affect how people use a site.  Students analyze effective and ineffective Web...

Young scholars experience the development of statistical data. In groups, they construct a survey questionnaire for a target audience. Students produce the questionnaire, distribute it, collect it, and tabulate the data. Using EXCEL,...

Get your class thinking about advertising with this lesson plan. Over the course of 15 days, your class will discuss advertising techniques, study the concepts of pathos, logos, and ethos, and analyze the persuasive techniques of...

Advertisers target teenagers. Groups select three magazine advertisements for similar products, analyze the appeals used in each, create a poster that features the persuasive techniques used, and present their findings to the class. The...

Fifth graders recognize that tobacco companies target young people with their advertisements. In this tobacco activity, 5th graders understand why tobacco companies target youth. Students define the word adbuster and create...

Learners critique advertisements in magazines, newspapers and telephone books.  In this advertising lesson, students complete a class activity in which they locate specific advertisements, then answer questions that analyze the...

Students spend some time in the world of marketing and advertising by analyzing and creating slogans and campaigns geared toward adolescents. Students work with a partner to create their design and share with the class

Learners analyze, critique, and evaluate information from various sources and learn about the design process. In this design lesson, students critique work submitted to People's Design Award and create a design of their own to present to...

Students explore consumerism by completing a worksheet. In this advertisement lesson plan, students discuss the relationship between the media and consumerism while analyzing advertisements from the Internet, magazines and T.V. Students...

Students analyze the effective advertisements in print and Internet ads. In this advertisements lesson, students create a collage of original and repurposed words, graphics, and images of advertisements. Students create a poster for the...

Students brainstorm, analyze, compare and contrast, and illustrate accomplishments of pioneers of the west. Students identify and interpret the Pacific Northwest pioneers. Students present their final projects to the class , including...

Students develop critical thinking skills to understand and create advertisements.  In this journalism lesson, students analyze the elements necessary for effective advertisements and work in cooperative groups to create and present...

Use this twelve-day lesson plan to teach about the causes and courses of WWI. Each day scholars attend lectures, complete creative activities, and hold round table discussions on what they've learned. Web links and resources are...

After learning how to dentify information on energy and its conservation. your class can work in groups to create an activity and lesson plan for elementary students, teaching all about energy and its conservation. Students demonstrate...

Has life changed for American women in the last century, or are there common themes between the lives of 21st century women and the struggle of suffragettes from the 1910s? Explore the ways media reflects the position of women...

Students investigate the culture of a Latin American country to design a new restaurant. In this Latin American lesson, students identify social classes, geographical locations, cultural practices, and monetary systems of a Latin...

Students explore the techniques used by advertisers to sell toys and snack foods, increase awareness of consumer habits and media influences and differentiate between information and selling.

Students examine advertising techniques. In this media literacy activity, students collaborate to create PowerPoint presentations that feature multimedia formats to share advertising that is present in their community.