Curated OER
Persuasive Techniques in Advertising and Make Your Own Advertisement
Are you looking for a collaborative and fun way to teach persuasion? This could be a great resource for you! After reviewing advertising techniques and searching for examples of propaganda, have your class create and present their own...
Curated OER
Individuality vs. Conformity
Have your middle schoolers participate in numerous activities designed to spark their awareness of literature. They express ideas and concerns clearly and respectfully in conversations and group discussions. Next, they view a music...
Curated OER
Our Computers, Ourselves: Imagining the Digital Lives of Authors and Characters
The guiding question for this lesson is "Do computers and their contents shape who we are?" Open with a selection of Apple's commercials to introduce stereotypes and people's relationships with their computers. Then, read the attached...
Digital Forsyth
Restoration Project
In need of a neat idea that incorporates technology skills, art, and history? Young art historians will each select an old photograph from a local archive to digitally restore. The primary focus is to add color, clarity, and remake the...
Brookly Museum
Andy Warhol: The Last Decade
Discuss pop-art, Andy Warhol, and the concept of collaborative painting with your class. Learners won't be analyzing Warhol's work, but they will be engaging in group activities to understand the collaboration in art. They'll make a...
Curated OER
Lazertran Silk Scarf
High schoolers create a silk scarf with digital images transfered onto it. They print out photos for transfer and stretch out the scarf on a frame. They paint the scarf and apply a resist for texture. The results are stunningly...
Perfection Learning
I Know Why the Caged Bird Sings
A revolutionary work of literature requires a revolutionary assessment project. A series of activities on Maya Angelou's I Know Why the Caged Bird Sings includes discussion questions, a plot synopsis, and a selection of both short and...
Curated OER
Create a Commercial
Students apply their knowledge of the persuasive appeals by creating a commercial which uses one or more of the three appeals (logos, pathos, and ethos) in order to persuade. They also differentiate among the three appeals as used in...
Curated OER
Get Dramatic: Reduce, Reuse, Recycle
Students explain reducing, recycling and reusing. For this science/ arts lesson, students create a commercial and display a backdrop made out of recycled goods. Additionally, students write written responses to writing prompts.
Curated OER
It's On Sale
First graders read the book The Great Pet Sale to learn about economics and advertisements. In this economics lesson plan, 1st graders read the book The Great Pet Sale and define related vocabulary words. Students compare prices to find...
Curated OER
Advertising Books
Students experience a variety of ways to share their favorite books with their classmates. They write and present commercials to "sell" their favorite books to the class and participate in a community of readers who regularly discuss and...
Curated OER
Logos and Commercial Arts
Students identify popular logos and discuss the purpose they serve in advertising. They take a familiar logo and redesign it based on their own experience with the company it represents.
Curated OER
That's the Spirit
Is, as Walt Whitman contends, America’s “almost maniacal appetite for wealth,” the heart of the American dream? Class members grapple with this question as they read David Brooks’ article “The Commercial Republic,” and quotes that...
Curated OER
Pop Art-Reflections of the Mass Media
Students select a common object or a face, and draw or paint it on a flat surface making it larger than real life. They choose a common object or simple scene and repeat it horizontally or vertically as defined rows. They create a flat,...
Curated OER
Commercial Applications
Students identify the different types of artists needed to produce television commercials and the kinds of work they do in this Arts lesson for the high school classroom. The lesson is cross-curricular in nature and includes an example...
Curated OER
Truth in Advertising
Does propaganda exist in popular media? Explore the concept of propaganda in this media education lesson. Middle schoolers examine persuasive techniques used in commercials. They then create commercials that feature truthful information.
Curated OER
Truth in Advertising: When to Ask Questions
Students view different commercials and ad campaigns that present opposing notions of "truth." Students use these commercials to evaluate what makes an effective public service announcement (PSA) or advertisement, then choose a national...
Curated OER
Lights, Camera, Campaign
Students employ their technology skills to produce campaign commercials. In this political campaign activity, students discover the appropriate uses of video cameras and create fictitious campaign commercials.
Curated OER
Cruise the News
Students utilize newspapers as a resource to complete various tasks. They read articles, write summaries, investigate the classified section, write commercials, and circle spelling words.
Scholastic
Persuasive Communication (Grades 9–12)
Before your young scholars reached your morning class to learn about persuasive writing, they probably saw dozens of examples of persuasive communication in the form of advertisements. A short, introductory lesson inspires class members...
Curated OER
Propaganda Techniques
Students identify five propaganda techniques used in advertisements, then write their own ads using propaganda techniques that influence others to buy their products. They videotape their commercials, and write about recognizing propaganda.
Curated OER
Popular Culture
Students analyze the period of Belle Epoque and the methods of art that signified popular culture. In this art analysis lesson, students consider the ways popular culture influenced art by analyzing the images and completing image based...
Curated OER
Celebrate the Arts
Young scholars explore the responsibilities of people working in advertising. They create a campaign to support the arts including advertisements in several different media. Length of unit depends on number of projects completed.
Curated OER
Commercials
Students observe as the teacher demonstrates how to use a digital video camera. They experiment with the camera to get to know its features. Finally they create a video commercial and edit it, inserting sounds, titles and other graphics.
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