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Springfield Digital Storytelling Project #6: Grapes Commercial
Here is a fabulous lesson plan that should have your class very excited! They utilize the GRAPES formula in order to produce a commercial like ones we see on TV. Working in pairs, they must come up with a script, take video, provide...
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Persuasive Writing -- Commercial Style
Students create persuasive TV commercials for common products. They develop a list of products, write the script for a commercial, and act-out and videotape the commercial to present to the class.
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Macbeth News Broadcast
Here is an authentic assessment task for Shakespeare's Macbeth. Young literature scholars prepare, perform, and record a news broadcast about the major events in the play. For example, groups may choose to report on the death of Lady...
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Weather Forecast
Students forecast the weather. In this weather activity, students are assigned a day to give the weather forecast. Students write a script and video their weather forecast.
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Elements Commercials
Student teams use a digital camcorder and iMovie to create a commercial about an element. They also use the Internet and their textbook to gather the following information about their element: the name, the symbol, the atomic number, the...
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Inventions, Puppets, and Commercials
Fourth graders invent a product and present it to the class. In this inventions lesson plan, 4th graders get into groups and have to come up with an invention. They also advertise by writing a television commercial with a script and part...
Sharp School
US Geography Landmark Commercial
Experience famous geographical landmarks around the United States right from the comfort of your very own classroom. Learners research national landmarks, such as the Grand Canyon, Yellowstone National Park, and Niagara Falls, and then...
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Sly Book Channel
Create a commercial for a favorite book and broadcast this pitch on the Sly Book Channel! Learners practice retelling, summarizing, comparing/contrasting, and evaluation skills as they prepare their scripts. The approved scripts are then...
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Midwest Region Commercials
Third graders research their assigned state using a variety of resources including a website, books, and travel brochures. They complete questions on a worksheet to use when writing a commercial for the state. They film the commercial...
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Truth in Advertising: When to Ask Questions
Students view different commercials and ad campaigns that present opposing notions of "truth." Students use these commercials to evaluate what makes an effective public service announcement (PSA) or advertisement, then choose a national...
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State Commercials
Third graders create a travel commercial for an eastern state. They form small groups to do internet research on the state using guide questions. They use this information to write a script for the commercial. Then all group members...
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Inventions, Puppets, and Commercials
Fourth graders, in groups, invent a product to sell, create a commercial for it using a stick puppet they make.
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Un anuncio comercial
Create your own television advertisement. Have your learners collaborate to create a product and film a tv commercial for it. Consider providing key vocabulary or sentence frames for lower-level learners.
American Psychological Association
How Psychology Benefits Society
How do people form their opinions about certain social issues? Scholars research current global issues to find out how psychology plays a role in swaying thoughts. Using blogs, writings, and presentations, they uncover why people think...
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Time is In
Analyze the influence of culture, media, technology, and other factors on health. High schoolers will identify and recognize propaganda techniques (glittering generalities, bandwagon, sex appeal, testimonial, transfer, etc.) and write a...
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Recycling & Our Environment
Students present information about recycling to other students. In this environmental protection lesson, students create a puppet show or commercial about the importance of recycling for other students to view.
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Advertise a State Vacation
Students create a brochure advertising a state for vacation. In this internet research lesson, students do research on a state and create a brochure with the information. Students write a commercial and videotape them.
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Body Invaders: Headaches
Learners create a commercial for a headache treatment. In this headaches instructional activity, students view a video and discuss the types of headaches and their treatments. They write a script for a commercial for a headache treatment.
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Radio Show
Students work in groups to write a radio drama based on an event or period in history. They write commericals that are appropriate for the radio age and create sound effects. The radio shows are recorded using an iPod and a voice...
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Inventive Thinking - Future Inventions
Students create marketing campaigns. In this technology skills lesson, students keep a log as they build prototypes of their inventions. Students then script and record video commercials to sell the prototypes.
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Creating the Goods
Students market goods or services to one another. For this media awareness lesson, students use propaganda techniques to create commercials for goods or services of their choice.
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Carter’s Approach to Facing the Energy Crisis
Learners examine President Carter's stance on the energy crisis of the 1970s. In this energy crisis lesson, students analyze primary sources that feature the crisis during Carter's term. Learners script and produce advertisements to...
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Freshwater Ecosystems Closing Lesson
High schoolers create a commercial on how to care for fresh water. In this environmental science lesson, students write a script and use materials as props in the commercial. They present it in class and share comments and feedback.
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Creating a Travel Brochure
Students use the internet to research a country of interest to them. Using graphics, they create a travel brochure about the country encouraging people to travel there. They present their information to the class while showing their...