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Lesson Plan
Curated OER

Hershey and Advertising

For Teachers 11th - 12th
Learners examine Hershey advertising history. In this marketing instructional activity, students analyze the advertising strategies employed by the Hershey company as they respond to discussion questions about 4 Hershey ads. Learners...
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Lesson Plan
Curated OER

Business Lessons from the Basket Weaver

For Teachers 9th - 12th
Students explore the basket weaving business and entrepreneurship in action. They discuss the basket weaving business and identify business concepts that apply to the creation and sell of baskets. Students identify factors that regulate...
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Lesson Plan
Curated OER

The Labour Market: Influences on the Labour Market

For Teachers 11th - Higher Ed
Students investigate key issues surrounding the factors determining pay and conditions. They explore the imperfections in the labour market that lead to gender discrimination.
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Lesson Plan
Curated OER

Careers in Marketing

For Teachers 9th - 10th
Students examine careers in marketing and prepare "personal portfolios" containing their research. Using the Eureka program, they complete assignment sheets and select careers to research. Students include in their portfolios information...
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Lesson Plan
Curated OER

My Career Step Plan of Action

For Teachers 9th - 12th
Learners explore the job market and write goals to reach their ultimate career. Individually, students complete a Career Step Plan of Action to outline their personal goals. Learners research jobs and education necessary and predict a...
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Lesson Plan
Curated OER

A Growing Market

For Teachers 3rd - 5th
Learners research plants and the bedding plant industry and then make a list of materials they need to plant seeds. In this planting lesson plan, students then plant their seeds, chart their progress, and write what they have learned.
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Lesson Plan
Curated OER

Contestable Markets

For Teachers 12th - Higher Ed
Students examine the issue of contestable markets. They investigate the low cost airlines industry and evaluate how far the market exhibits the characteristics of a contestable market.
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Lesson Plan
Curated OER

Market Structure: Oligopolies

For Teachers 10th - 12th
Students view a PowerPoint presentation on oligopolistic market structures. They conduct further research on a specific industry and comment on the extent to which it represents characteristics of an oligopolistic market structure.
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Lesson Plan
Curated OER

The Good, The Bad, The Ugly

For Teachers 6th
Sixth graders examine the causes of the stock market crash of 1929.  In this integrated math/history unit on the stock market, 6th graders study, research, and read stocks, visit a local bank, and create a PowerPoint to show the finished...
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Lesson Plan
National First Ladies' Library

Learning to Be Consumers: The Emergence of Catalogs and Advertising

For Teachers 9th - Higher Ed
Learners study the historical context of marketing and how it came to be so important in the 19th century. They analyze advertising in the 19th century, 20th century, and today to understand how much or how little has changed.
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Lesson Plan
Curated OER

Consumer Education

For Teachers Higher Ed
Students, while examining an intense list of vocabulary terms on types of money, change and simple foods, name and state the cost of food items in supermarkets, grocery stores and flea markets with flash cards and newspaper ads.
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Lesson Plan
Curated OER

Media Babies

For Teachers 6th - 12th
What is a media baby? Discuss at what age children should be exposed to electronic media. After reading an article, they identify the types of media products for infants and toddlers. Learners will predict the effects of media on the...
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Lesson Plan
Teach Engineering

You've Got to See it to Believe It!

For Teachers 4th - 6th
Youngsters develop an understanding of how smog is produced, and how exhaust from automobiles is one of the major sources of smog. They explore the roles that engineers play in developing technologies that reduce smog, then work in teams...
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Lesson Plan
Visa

Make It Happen: Saving for a Rainy Day

For Teachers 9th - 12th Standards
Every little penny counts, especially when it comes to saving for emergencies or long-term goals. Pupils evaluate different saving and investment strategies, such as a CD or money market account, through worksheets and by researching...
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Unit Plan
Indiana Department of Education

Amusement of the Future

For Teachers 6th - 8th Standards
Take your class on the ride of their lives! Physical science scholars get an in-depth look at potential and kinetic energies in an amusement park-themed unit. Students research, design, and promote their own amusement parks, complete...
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Lesson Plan
2
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Federal Reserve Bank

To Rent-to-Own or Not to Rent-to-Own?

For Teachers 9th - 12th Standards
Explore the key elements of a contract with your young adults, and delve into the features and unique benefits of a rent-to-own contract through discussion and worksheet practice. 
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Lesson Plan
Curated OER

Talking about Advertising

For Teachers 6th - 8th
Students examine tools and techniques of advertising. In this advertising lesson, students view ads, disvuss common terms used, and analyze techniques. Students are presented with situations and must design and advertisement for the...
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Lesson Plan
Curated OER

Hope In The Hard Times - A Unit on the Great Depression

For Teachers 5th - 6th
Students examine the Great Depression through the analysis of the novel, 'Bud, Not Buddy.' They analyze photos from the National Archives website, complete a character analysis, and conduct research and summarize a topic from the Great...
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Lesson Plan
Curated OER

Practical Marketing Skills in Travel and Tourism 2

For Teachers Higher Ed
Student review and identify the main marketing and promotional methods in the travel and tourism industry. They examine advertising, press releases, brochures, leaflets and other techniques. They complete an activity sheet while...
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Lesson Plan
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Curated OER

How Safe is that Fresh Autumn Cider?

For Teachers 11th - 12th Standards
Corn stalks and pumpkins, caramel apples and cider, falling leaves and brisk nights. There are a few of autumn's favorite things. But how safe is that unpasteurized cider bought at the roadside stand? Young researchers investigate the...
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Lesson Plan
Curated OER

Federal Reserve Activity

For Teachers 9th - 12th
Groups of four high schoolers take a look at the Federal Reserve, and study the impacts associated with the tweaks they make to our economic system. Each group is given a true economic scenario from our nation's past, and must compile a...
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Lesson Plan
Curated OER

Fashion Strategies

For Teachers 9th - 12th
Discover fashion terms with your class, they will design details while examining the top designers and world fashion centers. Among the topics discussed are: marketing, specializing, and designer labeling. To complete the assignments,...
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Lesson Plan
Curated OER

Mucket Mania: The Mussel Industry in Arkansas

For Teachers 7th - 12th
Middle and high schoolers read and discuss articles about the mussel industry in Arkansas. They pay close attention to the history of pearling and button making industries on the Black and White Rivers of Arkansas. This impressive,...
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Activity
State Library of Ohio

Tuck Everlasting

For Teachers 5th - 8th
A great toolbox of ideas for any teacher preparing to teach the novel Tuck Everlasting by Natalie Babbitt, this resource includes a short biography of Natalie Babbitt, several discussion questions that could double as writing prompts,...

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