During a series of four activities, class members examine and deconstruct advertising that features famous athletes. They determine target audiences, analyze ads, explore "emotional climate," and role play a meeting between a sports...

In this eating disorders worksheet, middle schoolers use drawings or photos from magazines to create an ad for blue jeans. They use realistic body types and positive messages about body image and types. The worksheet includes two...

Youths aged 13 & 14 are most likely to notice and remember in-store tobacco promotions. Class members dissect tobacco advertising tactics and learn about relevant legislation by participating in guided discussion. Assessing...

Imagine these flavors: chocolate, candy, menthol. What age group do you imagine is the target audience of an advertising campaign that features a product with these flavors? Find out the facts about vaping with a resource that provides...

Students consider the power of advertisements. In this consumerism lesson, students dicuss advertising techniques, advertising regulations, and analyze advertisements. Students also complete and evaluate and ad count actvitiy.

Fifth graders recognize that tobacco companies target young people with their advertisements. In this tobacco activity, 5th graders understand why tobacco companies target youth. Students define the word adbuster and create...

Students explore persuasive writing in advertisements. In this advertisements lesson plan, students evaluate tobacco advertisements for persuasion techniques. Students then create a counter advertisement against smoking.

Fifth graders look at advertisements paying close attention to the people in them, then create an advertisement based on a healthy body image. For this health lesson, 5th graders analyze magazine or television advertisements for the...

Telling young people to just say no can be difficult in a world that inundates them with messages to just say yes. A lesson on media messages encourages teenagers to analyze song lyrics and advertisements that mention drugs...

Students watch a video on the problem of smoking in China. Using the Internet, they explore the cigarette marketing campaigns in the United States and on their way home identify advertisements. They discuss their findings and discuss...

Students explore the health risks associated with wearing decorative contact lenses. They research other cosmetic modes of expression that can pose health risks and debate whether these practices should remain legal.