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Personal Ads
Students study advertisements from the 'H.I.V Stops with Me' Web site and develop similar theme-based advertisements geared specifically toward an H.I.V.-positive teenage audience.
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Teen Smoking: Designing a School Anti-Smoking Publicity Campaign
Students review the human respiratory system and the effects on the human body. In this design lesson students brainstorm and create a prototype then present it to the class.
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Plan an Advertising Campaign to Attract New Citizens
Students examine how to use visual media as a creative way of thinking about and responding to immigration issues. They conduct Internet research, and design and create a poster or brochure to attract new immigrant to Indiana.
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Malaysia: Foreign Investment Returns
Students examine the Malaysian economy and the effect of the SARS epidemic. They conduct research, write an editorial evaluating Malaysia's proposed budget for 2004, and develop an advertising campaign to promote business in Malaysia.
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Ambiguity and Puns
Get a giggle from this presentation about puns and ambiguity. From ad campaigns to old jokes to pictures of animals made out of vegetables, the slides are amusing, informative, and bizarre. The presentation spends more time providing...
Judicial Branch of California
Defining Civic Duty and Participation
A lesson, geared toward older elementary scholars, combines art with social studies to explain the purpose of civic duty and how to encourage others in the community to participate. Academics create advertising campaigns to promote civic...
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Sports Survey
In this sports survey learning exercise, learners respond to 16 open-ended and multiple choice questions regarding sports and advertising.
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A Virtual Adventure In Australia
Students create a magazine highlighting the history and geography of Australia. In this Australia lesson plan, students do online research and other research to create a magazine with articles and advertisements.
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Design Your Own Cereal Box
Students explore the ways in which media messages work and the ways in which consumers are targeted.
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Logo Design and Ad Campaign Relating to Forestry Management.
Students explore organizations that promote effective marketing strategies and create their own visual symbols that benefit effective forestry cultivation. In this creative lesson students study logos of organizations, create their...
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Comparing Canadian and U.S. Political Systems and Political Campaigns
Students interpret historical evidence presented in primary and secondary resources. In this political systems instructional activity, students conduct research to compare and contrast the forms of government in the ...
Caucus 101
Linkage Institutions: Interest Groups: Option A
How are elections really run and won? Learn about special interest groups, super PACs, and lobbyists with an engaging lesson about the caucus process. Young voters research specific interest groups and analyze their part in previous and...
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1984
In this novel analysis learning exercise, students use the various sections with online links to complete activities about the novel 1984. Students explore domestic surveillance, the U.S. Patriot Act, online privacy, advertising,...
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Designing A Dream Store
Learners plan, create, and advertise their own original store. They identify various types of stores, develop a business plan for a unique store, plan an advertising campaign, and present their campaign to the class.
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Government Lesson Plan: Lesson Plan 4
Students analyze how interest groups present their viewpoint to the public. They assess how media can influence public opinion by closely examining a political ad from the 1964 presidential election.
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The Clone Age
Young scholars relate the ethical and practical arguments in favor of cloning and against cloning. They research the issue and plan a public service advertisement campaign for or against cloning.
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Amazon Deforestation
Learners answer a quiz on rainforests. They plan an advertising campaign to let consumers know the effect their purchases are having on the environment. They list the reasons for deforestation and possible alternatives.
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Censorship in the Classroom: Understanding Controversial Issues
Students examine propaganda and media bias and explore a variety of banned and challenged books. Following this, students choose a side of the censorship issue and support their position by developing an ad campaign about the banned book...
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A Picture Is Worth a Thousand Words
Seventh graders create a multimedia, image only ad campaign on a contemporary controversial issue. They base their public service announcement, Powerpoint presentation, Web page, or video on methods used by Martin Luther during the...
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Made You Look
Young scholars spend some time in the world of marketing and advertising by analyzing and creating slogans and campaigns geared toward adolescents. Students work with a partner to create their design and share with the class
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A New Candidate for Animal Farm
Students create an advertising campaign in which a candidate from Animal Farm will run for an upcoming election. For this follow-up activity to George Orwell's Animal Farm lesson, students explore propaganda, rhetoric, and satire as they...
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Clearing the Smoke About Cigarettes
Students explore the many causes and effects of cigarette smoking in order to create anti-smoking campaigns geared towards other students.
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Saving Face
Students research the allegations of unfair or illegal business practices of various corporations, then create media campaigns that seek to improve the companies' images.