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Planets for Sale
Student develop their technology skills. In this solar system lesson, 3rd graders create a movie featuring planets that they research. Students use flip video cameras to film commercials to market their planets.
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Advertising
Students complete a product analysis as a study of advertising. In this advertising lesson, students discuss advertising by putting up 10 product logos with the name of the products taken out. Students see how many products they can...
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Media Literacy
Students watch a video a pre-taped TV commercials. They define propaganda and re-watch the video. Students choose a poster from Posters American Style and journal about their observations. Students use the computer lab to develop tape...
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Conservation Connection
Learners work in groups to create a script for a one minute commercial on how to conserve our reusable energy sources. When the scripts are written, explain to the students that a story board is similar to a cartoon.
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Body Invaders: Headaches
High schoolers create a commercial for a headache treatment. In this headaches lesson plan, students view a video and discuss the types of headaches and their treatments. They write a script for a commercial for a headache treatment.
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Inventive Thinking - Future Inventions
Students create marketing campaigns. In this technology skills lesson, students keep a log as they build prototypes of their inventions. Students then script and record video commercials to sell the prototypes.
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Who Pays for My Favorite Television Program?
Ninth graders analyze media messages. For this media messages lesson, 9th graders identify techniques in television commercials that appeal to the senses and emotions. Students analyze the elements in example ads. Students keep journals...
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Analyzing Advertising
Learners critically examine advertising. They investigate how to become wiser consumers. They explore the topic of advertising more deeply by using the reports called "Web of Deception" and "Selling America's Kids: Commercial Pressures...
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Beyond the Notes
Students observe as the teacher introduced themself as a talent scout for a clothing company for teenagers who is looking for a choreographer for a commercial for a new line of clothes called, "The Wrap". They work alone or in groups of...
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The Influence of Advertising
Learners analyze advertisements and develop guidelines for viewing advertising. In this advertising lesson, students discuss print ads, TV commercials, and other examples of ads. Learners survey their friends or relatives about their...
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Ready, Set, Action
Students identify propaganda techniques used in commercials created by their classmates. In this active listening lesson, students use the provided scoring guide to evaluate commercials that their classmates made that feature propaganda...
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What is Poetry and Where Can You Find It?
Middle schoolers examine different types of poetry in music, commercials and printed works. They identify themes of philanthropy in poetry as well. They finally share their findings with the class.
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Are There Any Heroes Out There?
Students explore political candidates' viewpoints on issues that contribute to the "common good." In this political candidates instructional activity, students read and view mixed media to identify political issues that contribute to a...
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Shipwreck Alley
Young scholars examine the different types of vessels used in commercial shipping. In this commercial shipping lesson students apply force and motion to problems of marine safety.
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Making Change
Students identify different sources of pollution. In this environment lesson students view a video then make a commercial for the town.
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Which Graph is best?
Students use commercial software to organize and visually display data to draw conclusions; students use graphing software to create several types of graphs illustrating the number of each color of M&M's in one bag.
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Conservation 'Ad'vice for National Parks
Students discuss ways that the public can damage as well as preserve our natural and cultural resources. Small groups are each assigned one of the national parks and must design a poster or TV commercial that celebrates the importance of...
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Alliterations Allowed
Fourth graders recognize and create alliterative language in both literary and commercial use. In this language arts lesson, 4th graders analyze pieces of poetry and focus on the use of imagery, personification, and figures of speech.
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Who Owns Rights to Pharmacogenetic Information?
Students develop an understanding of the rationale of ownership over scientific information. They research commercial applications of DNA sequences. They analyze how to evaluate medical ethics issues.
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The HopperVille Express
Students read and examine slides and lithographs of selected Hopper creations. They participate in teacher led discussions of these works of art and participate first hand as a commercial artist. They go out into their community,...
Alabama Learning Exchange
Noctural Animals
Students study interesting facts about skunks. They design a "nose guard" that people can wear to protect themselves against the smell of a skunk. They act out a commercial for their "nose guard."
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Rodent-borne Diseases: Getting the Facts Out There
Students conduct research of the hantavirus pulmonary syndrome (HPS) or lymphocytic choriomeningitis (LCMV). They obtain the information and create a public announcement in the form of a brochure, newsletter, poster, radio announcement,...
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Eraser Carving
Students get involved in rubber stamping. They comprehend that rubber stamps have been in use for a long time for commercial purposes and in crafts. Students find they are easy to print and provide a quick way to make multiple copies.
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Self-Esteem, Advocacy, Media Literacy
Students recognize their strengths and personality traits. As a class, they discuss and brainstorm qualities a professional organization may look for in a company representative. They observe a commercial and determine the intended...
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