Curated OER
Statistics with M&Ms
Seventh graders explore estimation, measurement, and probability. Students conduct surveys and create charts & graphs. They study the history of chocolate. Students design their own magazine advertisement or create a script for a...
Curated OER
Target Audience
Students explore and describe various persuasive tools used in advertisements, analyze advertisements provided by teacher, and identify target audiences. Students then work in groups to find advertisements aimed at assigned target...
Curated OER
I'll Take One!
Fourth graders collectively create a product, slogan, and advertisements for different types of media. They define different types of appeals such as bandwagon, emotional, glittering generalities, snob appeal, plain-folks appeal,...
Curated OER
What's In the Shopping Bag?
Young scholars explore the techniques used by advertisers to sell toys and snack foods, increase awareness of consumer habits and media influences and differentiate between information and selling.
iCivics
Do I Have a Right? Bill of Rights Edition
In an online engaging and animated game, pupils role play as lawyers charged with protecting rights found in amendments to the United States Constitution. As they choose appropriate amendments to match the right that has...
Curated OER
Designing A Dream Store
Students plan, create, and advertise their own original store. They identify various types of stores, develop a business plan for a unique store, plan an advertising campaign, and present their campaign to the class.
Curated OER
The Media
Students explore political advertising. They discuss what informed voters should know about upcoming elections and identify the four main types of ads and view a video to identify the types of ads. Evaluating the ads, they identify...
Curated OER
Government Lesson Plan: Lesson Plan 4
Students analyze how interest groups present their viewpoint to the public. They assess how media can influence public opinion by closely examining a political ad from the 1964 presidential election.
Curated OER
Body Image
Fifth graders look at advertisements paying close attention to the people in them, then create an advertisement based on a healthy body image. In this health lesson, 5th graders analyze magazine or television advertisements for the...
Curated OER
Flip Camera Lesson: Louisiana Animal Adaptations
Young scholars research and present information about Louisiana animal adaptations. In this animal adaptation and video camera lesson, students choose an animal from a teacher prepared list. They use the Internet to find five adaptations...
Curated OER
Time is In
Analyze the influence of culture, media, technology, and other factors on health. High schoolers will identify and recognize propaganda techniques (glittering generalities, bandwagon, sex appeal, testimonial, transfer, etc.) and write a...
Curated OER
Solar System Tourist Bureau
Students, working in teams, role-play as advertising agents creating ad campaigns for a planet in the solar system. They design commercials for video, Hyperstudio, or Web pages. The activity includes research, all the production stages,...
Curated OER
Estimation and Your TV Diet
Students develop estimation skills by using real life situations. In this estimation instructional activity students collect data about their television watching habits. They make hypothesis about the number of hours they...
Curated OER
Headaches
High schoolers create a commercial for a headache remedy. In this health and advertising lesson, students review a video describing several types of headaches and treatments for each. They will create a commercial addressing one of the...
Curated OER
The Other Drug War
Students examine the concepts of media literacy and how they apply to prescription drug advertising. They watch and discuss the Frontline video, "The Other Drug War," complete a worksheet, and answer questions regarding magazine drug...
Curated OER
I Want To Be an Entrepreneur
Students define the word entrepreneur as they create a business. In this economics instructional activity, students understand the elements of creating a successful business and record them. Students create a commercial for their...
Curated OER
The Planning Commission
Students design a sound community. In this communities lesson, students take on the role of city planners and identify the needs of the community. Students develop a blue print to meet the needs of the community and include new...
Curated OER
The Best Friend of Charleston, The Charleston Railroad
Third graders explore the Charleston Railroad. In this South Carolina history lesson, 3rd graders examine the impact of the rail line on economy and citizens of the state. Students create posters to advertising...
Curated OER
RESPECT -- A Basic Skill
Seventh graders are shown a variety of advertisements and commercials and note the product being sold. As a class, they compare and contrast their answer to the actual product. To end the lesson, they discuss whether or not they would...
Scholastic
Choose Your Words Wisely (Grades 9-12)
Words, words, words. The function of words in persuasive writing is the focus of a group activity that asks members to analyze how words advertisers use are designed to influence targeted audiences.
Utah Education Network (UEN)
8th Grade Poetry: Narrative Poem
The first lesson of a five-lesson unit designed for eighth graders has class members reading and watching a video of Edgar Allen Poe's narrative poem, "The Raven." They then craft their narrative poem, illustrate it, and share their work...
Curated OER
Deciphering Propaganda Posters of World War I
What strategies are employed when creating propaganda? Your young historians will learn about six different techniques utilized in the construction of political propaganda, particularly in the advertisements of World War I. The...
Media Education Lab
Propaganda Techniques
In an age of fake news, alternative facts, and biased reporting, it is more important than ever that 21st century learners develop the critical-thinking skills necessary to recognize, analyze and resist the propaganda techniques used in...
Curated OER
Friendships and Differences
Students complete a variety of activities related to the book "My Friend Jacob" by Lucille Clifton. They complete a graphic organizer web about friendship qualities, and participate in a discussion about friendship. In small groups...