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Power, Persuasion & Propaganda: Exploring Multiple Motives
Students recognize different motives even in non-commercial media. They analyze the role of media in a democratic society and wrestle with ethical issues concerning media and the public good. They create a media message with one or more...
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Can You Sell Your Cereal?
Young scholars evaluate television commercials about cereal and create their own cereal product. They watch cereal television commericals and evaluate cereal boxes to compare their features. As a class they create a T-chart to identify...
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Jingles Sell
Students explore the different persuasive techniques used in commercial and print advertisements. Students then analyze a variety of print ads and discuss the effects of a country's political, economic, and social climates on its...
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Friendships and Differences
Students complete a variety of activities related to the book "My Friend Jacob" by Lucille Clifton. They complete a graphic organizer web about friendship qualities, and participate in a discussion about friendship. In small groups...
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Beyond the Notes
Students observe as the teacher introduced themself as a talent scout for a clothing company for teenagers who is looking for a choreographer for a commercial for a new line of clothes called, "The Wrap". They work alone or in groups of...
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Who Pays for My Favorite Television Program?
Ninth graders analyze media messages. In this media messages lesson, 9th graders identify techniques in television commercials that appeal to the senses and emotions. Students analyze the elements in example ads. Students keep journals...
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The Influence of Advertising
Students analyze advertisements and develop guidelines for viewing advertising. In this advertising lesson, students discuss print ads, TV commercials, and other examples of ads. Students survey their friends or relatives about their...
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Ready, Set, Action
Students identify propaganda techniques used in commercials created by their classmates. In this active listening lesson, students use the provided scoring guide to evaluate commercials that their classmates made that feature propaganda...
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What is Poetry and Where Can You Find It?
Students examine different types of poetry in music, commercials and printed works. They identify themes of philanthropy in poetry as well. They finally share their findings with the class.
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Eraser Carving
Middle schoolers get involved in rubber stamping. They comprehend that rubber stamps have been in use for a long time for commercial purposes and in crafts. Students find they are easy to print and provide a quick way to make multiple...
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Are There Any Heroes Out There?
Learners explore political candidates' viewpoints on issues that contribute to the "common good." In this political candidates lesson, students read and view mixed media to identify political issues that contribute to a civil society....
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Weaving Project
Students practice artistic weaving. For this Colonial arts lesson, students weave pieces using lint from their home dryers. Students replicate the weaving process early Americans used. Students are also challenged to weave using the...
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The HopperVille Express
Students read and examine slides and lithographs of selected Hopper creations. They participate in teacher led discussions of these works of art and participate first hand as a commercial artist. They go out into their community,...
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Alliterations Allowed
Fourth graders recognize and create alliterative language in both literary and commercial use. In this language arts lesson, 4th graders analyze pieces of poetry and focus on the use of imagery, personification, and figures of speech.
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Clever Cooking Book Review Directions
In this literature and literacy worksheet, students select a recipe from a cookbook to review. They investigate the type of food it entails, the ingredients and tools need to make the food, and the safety concerns. They cook the recipe...
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Best Practices of Technology Integration
Pupils study how a type of product is advertised. In this product advertisement lesson, students research a specific product and its advertisement. Pupils create a market research survey based on their peers preferences. Students create...
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Creating the Goods
Students market goods or services to one another. In this media awareness lesson, students use propaganda techniques to create commercials for goods or services of their choice.
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What is Popular? Self Portraits in the Style of Roy Lichtenstein
Students examine and discuss art by Roy Lichtenstein and the Pop art movement. They discuss the phenomenon of popularity, list what is popular today, and create a piece of art using professional looking graphic design style.
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Writing
Fourth graders review the writing process by using the English Language Arts Writer's Checklist. They examine a piece of writing for the key elements of composition. They help to make the writing pieces more interesting by correcting...
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The Night Chanter Project
Young scholars sketch a design based on "The Night Chanter." In this art design lesson, students listen to the Native American prayer, "The Night Chanter" and illustrate their personal vision of the chant. Young scholars critique the...
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Dinosaur Lower Case Printing Practice
In this language arts worksheet, students learn to form all the lower case Zaner-Bloser alphabet letters. Students look at the examples and trace 4 letters. Each letter is in its own dinosaur shape.
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Web Puts Undiscovered Musicians, Listeners In Tune
Students read an article from USA Today about technology and the music business. In this news article lesson, students read an article about failed musicians and their new roles in music and technology. Students discuss the article and...
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Inventions, Puppets, and Commercials
Fourth graders, in groups, invent a product to sell, create a commercial for it using a stick puppet they make.
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Roll ‘Em
Students evaluate classmate performances of commercials. In this literature lesson plan, students use the provided scoring guides to evaluate commercials their classmates made.
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