Curated OER
Dollars and Sense
Fourth graders read "Starting a Business" and answer the question: "How could you design an ad to let the community know about the business described in the story?" Then, they illustrate a written ad that could be posted in the...
Missouri Department of Elementary
Respect: Looks Like, Sounds Like, Feels Like
Respect is the focus of a lesson designed to encourage social awareness. Following a whole-class discussion, scholars list what they believe respect looks, sounds, and feels. Pupils turn their new-found knowledge into a plan of...
Curated OER
Advertising Project
Students use word processing software to create slogans for products. They write their own jingles and create their own packaging for products they design. Then they write and act out their own television commercials for their products.
Curated OER
Can You Sell Your Cereal?
Learners evaluate television commercials about cereal and create their own cereal product. They watch cereal television commericals and evaluate cereal boxes to compare their features. As a class they create a T-chart to identify words...
Curated OER
Advertising
Learners complete a product analysis as a study of advertising. In this advertising lesson, students discuss advertising by putting up 10 product logos with the name of the products taken out. Learners see how many products they can...
Curated OER
Beyond the Notes
Students observe as the teacher introduced themself as a talent scout for a clothing company for teenagers who is looking for a choreographer for a commercial for a new line of clothes called, "The Wrap". They work alone or in groups of...
Curated OER
Eraser Carving
Middle schoolers get involved in rubber stamping. They comprehend that rubber stamps have been in use for a long time for commercial purposes and in crafts. Students find they are easy to print and provide a quick way to make multiple...
Curated OER
Are There Any Heroes Out There?
Middle schoolers explore political candidates' viewpoints on issues that contribute to the "common good." In this political candidates lesson plan, students read and view mixed media to identify political issues that contribute to a...
Curated OER
What is Popular? Self Portraits in the Style of Roy Lichtenstein
Students examine and discuss art by Roy Lichtenstein and the Pop art movement. They discuss the phenomenon of popularity, list what is popular today, and create a piece of art using professional looking graphic design style.
Curated OER
The HopperVille Express
Learners read and examine slides and lithographs of selected Hopper creations. They participate in teacher led discussions of these works of art and participate first hand as a commercial artist. They go out into their community,...
Curated OER
Let Us Do Your Selling
Sixth graders analyze several types of propaganda techniques and create a book cover using the techniques. In this propaganda techniques lesson, 6th graders analyze the propaganda techniques used in various ads. Students analyze the...
Curated OER
Giving a Voice to Literature
Young scholars explore podcast design. In this literacy and technology instructional activity, students read a novel during book club and design a promotional podcast to recommend the book to their peers. Necessary technology...
Curated OER
Who Sees The Art? (Mural Option)
Students identify the intended viewers of local murals or billboards. The teacher next shares information and leads a discussion about the patrons. They group themselves according to protest or persuasion issues that concern them.
Film English
Paper Is Not Dead
Now that much of people's lives center around their electronic devices, paper is being used less often. However, sometimes you do need paper. Have your class brainstorm the uses of paper and of electronic devices and compare their...
J. Paul Getty Trust
Portraits That Capture Character
One of the great things about technology is that it lets youngsters visit museums that may be many miles away. With this resource, middle and high schoolers can visit the portrait galleries at J. Paul Getty Museum, located in Los...
Curated OER
Got Character?
Students create an advertisement promoting good behavior. This character-development lesson plan from Boys Town High School involves students studying the history of the Got Milk?advertising campaign. After a discussion of marketing...
Hong Kong Special Administrative Region
Learning English through Poems and Songs
Exposing learners to the power of words in poetry is a stimulating way to learn languages. Songs, haikus, rhyming words, and narrative works are all employed in a resource for teaching English as a Second Language.
Curated OER
60-30-10
Students use ratios and proportions to represent quantitative relationships as they investigate the concept of how percentages are used by designers. Students decorate the same room using three different percentages of colors.
Education World
Monster Mash
Students brainstorm ideas for an original product with the same name, "Monster Mash" and find a unique way to market their invention. They create a prototype of the package in which their product could be sold and focus on marketing...
Curated OER
Portraits That Capture Character
Learners analyze two of Dorothea Lange's portraits and create their own portraits of classmates. In this portrait analysis lesson, students define portrait and discuss two images of Lange's. Learners interview a classmate and use Lange's...
Curated OER
Lady Macbeth's Cure
Students role-play the position of Lady Macbeth's nurse. They are to create a project or service that can cure her sleepwalking. They create their own commerical to sell their product.
Curated OER
"Planet" Vacation
Students research a location of their choice using the internet. They list the characteristics of the location and why they chose it as their ideal vacation spot. Using maps, they pinpoint their destination and trace their route. They...
Curated OER
Artistic License
Students consider the venues in which they prefer to view art. They research art institutions' efforts to stimulate and fulfill the public's appetite for art, then compare them with similar efforts by commercial venues.
Curated OER
Learning to Give
Students design advertising posters for a snack sale. They study the concept of philanthropy and write friendly letters asking for volunteers.