US Institute of Peace
Organizations Working for Peace
We're all in this together! Show young scholars that peace is a process and having the support of like-minded people can make it happen. 13th in a series of 15 peace building activities, groups conduct research on a peace organization,...
Curated OER
Inventions, Puppets, and Commercials
Fourth graders invent a product and present it to the class. In this inventions lesson plan, 4th graders get into groups and have to come up with an invention. They also advertise by writing a television commercial with a script and part...
Curated OER
Creating & Marketing a Commercial
Students explain the four P's of Marketing (product, pricing, promotion, and place) and how they are used in business and in society. They produce the remake of an old audio and visual commercial activity as a marketing activity.
Curated OER
Those Convincing Commercials
Second graders study commercials and determine which cereal they feel is the most nutritious.
Curated OER
The Role of Television Commercials in Presidential Election Campaigns
Eighth graders investigate the evolution of the presidential election campaign. In this media awareness lesson, 8th graders examine the use of television commercials during campaigns and their impact as they complete worksheets based on...
Curated OER
Superbowl XXXVII Ads: Who Wins Here?
Young scholars research what experts and viewers thought about the commercials shown during Super Bowl XXXVII, paying special attention to the reason ads very popular or not. Students prepare a notebook or a PowerPoint presentation on...
Curated OER
The Price of Happiness: On Advertising, Image, and Self Esteem
Are your students aware of the effect advertising can have on their self-image, self-esteem, and happiness? This lesson from the Media Awareness Network is aimed at increasing that awareness and mitigating any negative effects it might...
Sharp School
US Geography Landmark Commercial
Experience famous geographical landmarks around the United States right from the comfort of your very own classroom. Learners research national landmarks, such as the Grand Canyon, Yellowstone National Park, and Niagara Falls, and then...
Curated OER
Words That Sell
Explore words, definitions, their connotations and associations with brand names. Middle and high schoolers identify words used in commercials and determine their effect upon the consumer population. They explore how meanings are...
Curated OER
Make a Commercial
Learners develop and produce a commercial. In small groups they select a book or upcoming event, create a storyboard, and develop a commercial to advertise their book or event in the form of a computer slideshow using KidPix computer...
Curated OER
Chapter 14: How Banks and Thrifts Create Money
Teach your class about the value of a dollar in this economics presentation, which details the inner-workings of commercial banks. From reserve requirements to money expansion, these slides will clear up any misconceptions about "the...
Curated OER
Sly Book Channel
Create a commercial for a favorite book and broadcast this pitch on the Sly Book Channel! Learners practice retelling, summarizing, comparing/contrasting, and evaluation skills as they prepare their scripts. The approved scripts are then...
Curated OER
Neon Signs
Middle schoolers study a commercial art form and explore its historic and social meaning. They apply linear color to a shape, bending and forming the lines in much the same way a sign artist would form glass tubing. They design their own...
Curated OER
Whose Buffalo? Graphic Organizer
After reading a Whose Buffalo? fact sheet, learners will contrast the nature of hunting buffalo from the perspective of the Native American and the commercial hunter. This graphic organizer is intended to be used as a part of a unit on...
Curated OER
Hydroponics
These attractive, clear slides summarize hydroponics. They cover details concerning nutrients, solutions, flooding issues, media types, and commercial use.
Curated OER
Advertising Analysis
In ten questions, this advertising analysis activity addresses audience, persuasive techniques like logos, pathos, and ethos, as well as the purpose of the commercial. This is useful as homework while watching television, and it applies...
Curated OER
Persuasive Techniques in Advertising and Make Your Own Advertisement
Are you looking for a collaborative and fun way to teach persuasion? This could be a great resource for you! After reviewing advertising techniques and searching for examples of propaganda, have your class create and present their own...
Skyscraper Museum
Designing a Skyscraper
Besides serving as awe-inspiring monuments of human achievement, skyscrapers are built to perform a wide range of functions in urban communities. The second lesson in this series begins by exploring the history of the Empire State...
Curated OER
Advertising Gimmicks - Critical Thinking Required
Students identify reasons why advertising works, evaluate reasons for its success, and write commercials.
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It's On Sale
First graders read the book The Great Pet Sale to learn about economics and advertisements. In this economics lesson plan, 1st graders read the book The Great Pet Sale and define related vocabulary words. Students compare prices to find...
Curated OER
Get Dramatic: Reduce, Reuse, Recycle
Students explain reducing, recycling and reusing. In this science/ arts lesson, students create a commercial and display a backdrop made out of recycled goods. Additionally, students write written responses to writing prompts.
Curated OER
Advertising Books
Learners experience a variety of ways to share their favorite books with their classmates. They write and present commercials to "sell" their favorite books to the class and participate in a community of readers who regularly discuss and...
Curated OER
That's the Spirit
Is, as Walt Whitman contends, America’s “almost maniacal appetite for wealth,” the heart of the American dream? Class members grapple with this question as they read David Brooks’ article “The Commercial Republic,” and quotes that...
Practical Money Skills
Protecting Your Money
How can you tell if a commercial or salesperson is being misleading? Encourage your learners to protect themselves and their money with a lesson about consumer rights. They review laws that keep consumers safe from faulty claims and...
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