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Words That Sell

Explore words, definitions, their connotations and associations with brand names. Middle and high schoolers identify words used in commercials and determine their effect upon the consumer population. They explore how meanings are intended to give positive feelings. In groups, students explore brand names, explain their product and its effectiveness in commercials.

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Resource Details

6th - 12th
English Language Arts
1 more...
Resource Type
Lesson Plans
1 hr
Instructional Strategy