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VS.3c
Students examine the settling of the Jamestown settlement and the importance of the Virginia Company of London. Students actively engage in various role-playing activities
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Culture and the Corporation
Students examine how Disney learned from past experience to adapt its business plan for a new cultural environment. They research a foreign country and develop their own plan for introducing a new company there.
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Trade is a Two-way Street (and More)
Students study the transactions that trade involves. They determine how raw materials that are produced in one country are returned as finished products. They research and present this cycle for a product.
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All Rights Reserved?
Students explore, through discussion, research, dramatic skits, and writing, the debate over genetic ownership of biological products and evaluate the economic viewpoints of the countries and companies involved.
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Pedal Power Goes Global
Students role play as a consulting firm that has been hired to research various countries and determine if and how the Pedal Power bicycle company should sell its bicycles abroad.
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Altered Genes
Students describe the economic relationship between farmers, consumers, and food companies. They examine the issues regarding the reactions of consumers in this country and other countries to the use of gene-altered crops in food...
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Busting the Tobacco Ads.
Fifth graders recognize that tobacco companies target young people with their advertisements. In this tobacco lesson, 5th graders understand why tobacco companies target youth. Students define the word adbuster and create adbusters...
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Writing Persuasive Letters
Students write persuasive business letters to candy companies suggesting ways to change their products to make them more enjoyable and increase sales. Prior to writing their letters, they conduct Internet research about the companies and...
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Breaking News English: Adidas Agrees to Buy Rival Reebok
In this ESL worksheet, students first read or listen to a text about the Adidas and Reebok companies. Students complete 8 pages of comprehension exercises. Included are vocabulary, questions, completing sentences, discussion, problem and...
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Pitching Patriotism
Students analyze the use of color, images and type used in print advertising, then "pitch" a company. They, in groups, brainstorm products and services of companies that may be affected by the war in Iraq.
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Capital for Cookies
Fourth graders find the meaning for capital, land, labor and enterprise and relate them to economics of a place. In this economics instructional activity, 4th graders form a company to make an agricultural product and look for the...
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What's New?
Students act as teams of product managers for personal electronics companies. Each team evaluate new electronic devices in different product categories (such as handheld devices and portable music devices), and create product...
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FACS:If I Were a Designer (Mktg)
Students create their own design clothing company, incorporating the 4 Ps of marketing. They use imagination, art, and creative skills to develop each component of the packet. Students are explained the four Ps of Marketing (product,...
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Advertising Adjectives
Students create advertisements using comparative adjectives. In this grammar lesson, students brainstorm various products for which they would like to create an advertising campaign. Students use comparative adjectives in their marketing...
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What Do You Want to Sell?
Learners explore how companies describe their products and services. They write business plans for companies based on their interests or needs.
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Dot-Gone
Learners read "Failed Web Sites Live On, Gone but Not Forgotten." students examine why some Internet businesses have failed and develop business models for successful new Internet companies.
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Fish Farm: an open ended, student centered laboratory activity
Students are contacted by a fictitious company which raises tropical fish to do basic research for them so that they might keep their production costs down. They need to know the optimum salinity in which to hatch the brine shrimp that...
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Do You Recall?
Students share reactions to Mattel CEO Bob Eckert's message to consumers. They identify how Mattel is responding to several product recalls by reading and discussing the article "After Stumbling, Mattel Cracks Down in China." Students...
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From cotton to Baseball: How Greenville Grew
Eighth graders explore the impact of textile production and baseball of the mills and communityof Greenville SC
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Worksheet for Analysis of an Advertisement
Students critique advertisements in magazines, newspapers and telephone books. In this advertising lesson, students complete a class activity in which they locate specific advertisements, then answer questions that analyze the...
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Multinational Corporation Relocation
Students examine and analyze the concept of why multinational corporations relocate production facilities from developed nations to less developed nations. They explore the patterns and networks of economic interdependence incorporating...
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Science Safari: Energy Resources
Students discover how scientific methods are integral to the creation of energy. In this energy resources instructional activity, students follow the provided procedures to learn how science impacts energy production.
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"Breadline": The Great Depression Causes, Consequences and Recovery
Students compare prices of popular items of late 1920s to cost of those items presently, determine which companies are best in which to invest, analyze causes and consequences of stock market crash of 1929, and evaluate significance of...
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Globalization and Foreign Investment
Students read articles and discuss how globalization effects investing as they address the question of why companies invest overseas. They explore portfolio investing, direct investing and participate in a role-playing exercise.