Curated OER
Pictures and Slogans Persuade an Audience!
Students understand that writers utilize various techniques to persuade an audience. They develop an awareness of how the media works to persuade them as the consumer. They create a visual representation of various feelings and emotions...
Curated OER
Magazine Ads and You, the Teenager
Learners become aware of persuasion tactics as seen in magazine advertising as they analyze ads. They invent a product and design a magazine ad using 3 advertising techniques.
Curated OER
Made You Look
Students spend some time in the world of marketing and advertising by analyzing and creating slogans and campaigns geared toward adolescents. Students work with a partner to create their design and share with the class
Curated OER
Communication In U.S. Society; Radio In America
Students see how radio began the modern consumer society, shaped societal views on peoples and cultures and changed family home life forever. Radio shrank the world by bringing far-away places, events, and individuals into peoples living...
Curated OER
Advertising Gimmicks - Critical Thinking Required
Students identify reasons why advertising works, evaluate reasons for its success, and write commercials.
Curated OER
Adbusting: A Media Literacy Unit
Students examine the ethical issues regarding the role of advertising in our society. They watch a series of ads, analyze the messages of the commercials, and in small groups create a counter-ad.