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Curated OER
Shopping Bag Challenge
Students design a shopping bag that will allow the consumer to immediately identify the store and understand the product that is being sold. They create an advertisement for a new shopping bag. Students choose their type of business to...
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Best Practices of Technology Integration
Students study how a type of product is advertised. In this product advertisement lesson, students research a specific product and its advertisement. Students create a market research survey based on their peers preferences. Students...
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Real Life Challenge
In this career worksheet, students complete one of the listed projects on the sheet. They create a menu for one day and calculate the total cost for a day's worth of food. Students also design a career brochure to educate others about...
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"Targets"
Students investigate how alcohol advertisers target young people. They watch and discuss a video, create a collage using alcohol ads, develop captions for each ad, and discuss and evaluate how young people are the targets of alcohol...
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Using Descriptive Language
Students explore the technique of descriptive writing. As a class, they observe a poster and describe it using adjectives. They discuss how descriptive words can be used literally and figuratively in the world of advertising. After...
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Team Up for Sports Marketing
Students choose a sport and promote a real or imaginary team by creating press releases, business cards, and ads or commercials.
Encyclopedia Britannica
Campaign Photo Analysis
It's the art of the image! As part of a study of the 2020 Presidential race, groups analyze an image of a candidate, first from an objective point of view and then subjectively. They then prepare a presentation detailing what they...
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Spelling Takes a Hit!
Students practice spelling and word recognition. In this spelling lesson plan, students play a game. . Students are given a word to spell and as they call out each letter, they swat the letter with a fly swatter allowing each student to...
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A Day In The Life
Students create an online newspaper documenting the politics and culture of ancient Rome. Using online tools and websites, they conduct research on ancient Roman politics and everyday culture. The informaiton gathered is used to create a...
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Spanish in English
What do the words alligator, armadillo, and cockroach all have in common? Each one is an English word with Spanish origins. Introduce young etymologists to the joys of discovering word origins with a lesson that asks them to create a...
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Ad Awareness from Admongo.gov
Students explore mass media by completing worksheets in class. In this consumerism lesson, students discuss the meaning behind advertisements and how they are used in television, the Internet and print. Students analyze a group of ads in...
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Colony Brochure
Learners, after studying the 13 colonies, create a brochure advertising one of the colonies. The purpose of the brochure, they were told, would be to urge people in Europe to come to America and settle in their particular colony.
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Free Enterprise System
What are the benefits of a having a free enterprise system. In groups, your young entrepreneurs create a new business concept and brochure, then work independently to write a brief essay on business freedoms. This a fun and motivating...
AGTV
Ein Interkulturelles Projekt!
Get your class in touch with other students of German (or German students) through this intercultural project. Your pupils can correspond with others in any or all of the ways listed here. The resource provides links to special programs...
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Magazine Dollars and Sense
Students analyze magazine advertisements that appeal to them. They explore how tobacco companies continue to target teens in magazine advertisements. They explore how advertisers select magazine ad space.
Perkins School for the Blind
Student Store
Vocational training activities are extremely important for learners with intellectual or physical disabilities. Here is a great idea that will help your class become skilled at money handling, basic economic concepts, interpersonal...
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Busting the Tobacco Ads.
Fifth graders recognize that tobacco companies target young people with their advertisements. In this tobacco instructional activity, 5th graders understand why tobacco companies target youth. Students define the word adbuster and...
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Multiplication & Division Puzzle Square
In this multiply/divide square worksheet, learners fill in the spaces on a grid to create a numerical expression. This one-page worksheet contains 6 problems.
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What Does Advertising Say About Smoking?
Students examine tobacco advertisements. In this smoking advertisements lesson, students read old magazine or newspaper ads to determine their purpose and influence. Students also discuss how to make responsible health...
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Ads Are Everywhere
In this advertisements worksheet, learners read a list of 25 specific forms of advertising. Students then answer 2 essay questions. This worksheet directs learners to read an article not provided here.
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A Rewarding Endeavor
Students develop a survey to find out if people would return an envelope of money they found. Include options for giving it to the police, advertising for the one who lost it. Students place their research in a feature article that...
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RESPECT -- A Basic Skill
Seventh graders are shown a variety of advertisements and commercials and note the product being sold. As a class, they compare and contrast their answer to the actual product. To end the lesson, they discuss whether or not they would...
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Fish food Comercials
Fifth graders, working in pairs, create 30-second commercials for fish food products. They create slogans and incorporate props, music, costumes, or illustrations in their spots. The commercials are videotaped and parents are invited...
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How the Test Was Won
Students create 'Wanted' posters based around their state testing activities. In this state technology integration instructional activity, students take pictures of themselves in sepia tone in an Old West pose. Students write captions...