K20 LEARN
Ethos, Logos, Pathos: Persuading Your Audience
Ethics, emotion, reason—scholars investigate advertisers' persuasive techniques to attract buyers. After examining the techniques used in infomercials, writers craft a persuasive essay on a topic of their choice.
Curated OER
Infomercial
Students use the Internet to research a topic for an infomercial presentation. Using the research gathered, students design the layout of a brochure. Next, students use Microsoft Publisher to create a brochure that combines images and...
Curated OER
Lesson: Differing World Views: Human and Animals
Kids challenge their understanding of the world around them and consider the impact man has on the environment and animal life. They examine a Tlingit piece, read two Tlingit stories about man and animals, then participate in a research...
Curated OER
The Power of Persuasion
Learners explore the power of persuasion. In a classroom setting, students discuss incentives, testimonials and deceptive pricing schemes that are used to influence others. After observing professionally made infomercials, learners...
Nemours KidsHealth
Screen Time: Grades 6-8
How much screen time is too much screen time? Even before COVID, tweens were spending hours watching TV, playing video games, and connecting with their friends by smartphone and computers. Two activities from Kids Health get young...
Curated OER
Mother's Day Trip
Help your class develop their public speaking skills. They write original scripts for informative infomercials, plays, or poetry. They work to present their information with purpose.
Curated OER
Nerve Cell Informercials
Students research the structure and function of the nervous system. They prepare a model or representation of neural transmission. Students create an infomercial about nerve cells.
Curated OER
Climate Change Effects on Organisms and Ecosystems: You are the Experts!
Seventh graders research about the effect of climate on different ecosystems. In this life science lesson, 7th graders present their research by creating a poster, infomercial, skit or song. They discuss how organisms adapt to climate...
Curated OER
Hey Kid, Want To Buy A Bridge?
Learners study the building of the Brooklyn Bridge and the inventions of Thomas Alva Edison. They design an infomercial to sell a product or a service for an invention. They create an invention that improves the world and write an...
Curated OER
Travel Mug Design
Students create and develop a travel mug. They create visuals and a three dimensional infomercial. They apply an engineering design and demonstrate knowledge of thermodynamics involved in heat transfer. They illustrate Newton's Law of...
Curated OER
What's All the Fuss?
Students investigate why air quality is important. In this environmental lesson, students research air quality and create an infomercial that explains why air quality is important. Students use video cameras to record their presentations.
Curated OER
Why Recycle?
Learners use Internet Research to list at least 10 ways to recycle resources at home, school and work. They divide into groups, pool their knowledge and prepare infomercials explaining their recycling strategies.
Visa
The Influence of Advertising
Pupils become informed consumers and citizens with this lesson on the influence of advertising, identifying basic advertising techniques and discriminating between fact and claim in modern advertisements and commercials.
Practical Money Skills
Protecting Your Money
How can you tell if a commercial or salesperson is being misleading? Encourage your learners to protect themselves and their money with a lesson about consumer rights. They review laws that keep consumers safe from faulty claims and...
Learning to Give
We Can Help to Make a Change!
The importance of accepting those who are different is the subject of a service learning project. Upper graders craft presentations for younger learners on ways to include everyone in the school community and to decrease the feelings of...
Curated OER
Viewpoint and Persuasive Writing
Practice persuasive writing skills in this thorough lesson. After selecting issues and discovering viewpoints, middle schoolers write letters or brochures created to express the individual's perspective. The ideas are presented to the...
Curated OER
From the Mouths of Space Scientists: An Introduction to Space and Weather
After researching the Greenland Space Science Symposium, curious thinkers create a PowerPoint or video presentation. They use the information they gathered to construct their presentation.
Curated OER
Fact V. Opinion
Students distinguish between fact and opinion when reading material. They use statements of objects to determine if they are facts or opinions.
Curated OER
Marsquest
Students play a role as a travel guide to Mars, they are broken up into groups or different roles. In this exploratory lesson students play a role in helping travelers to Mars and create some kind of presentation, for example a...
Curated OER
The First Amendment
Students examine the freedoms and rights guaranteed by the First Amendment. In this Bill of Rights lesson, students review court cases and create a collage that require them to consider the right they are guaranteed by the First Amendment.
Curated OER
The Influence of Advertising
Students analyze advertisements and develop guidelines for viewing advertising. In this advertising lesson, students discuss print ads, TV commercials, and other examples of ads. Students survey their friends or relatives about their...
PBS
Pbs Teachers: Changing Your Mind: Nerve Cell Infomercials
Build nerve cell models in cooperative groups, and articulate the structure and function of nerve cells to explore the nervous system. Describe specific elements of human physiology by "advertising" the nervous system in nerve cell...
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