The Influence of Advertising

Pupils become informed consumers and citizens with this lesson on the influence of advertising, identifying basic advertising techniques and discriminating between fact and claim in modern advertisements and commercials.

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CCSS: Adaptable
Instructional Ideas

  • Consider having students conduct an ongoing study of advertisements they encounter in the media, analyzing and applying what they learn in this lesson
Classroom Considerations

  • Accessing the PowerPoint presentation will require a free online registration to the publisher's website
Pros

  • Valuable life-skills lesson
  • All worksheets and answer keys included
Cons

  • None