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Fashion Sense and Dollar Wise
Students find the cost of an outfit. In this percentages lesson, students look at ads, pick out an outfit, and find the sale price. They create a commercial and complete 4 included worksheets.
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Your Angle on the Story
Students review several articles on same current event, and then cover news issues themselves while assuming secret identities of various individuals who have vested interests in issue. Students write newspaper articles from these...
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Propaganda Techniques
Students recognize and separate various techniques of propaganda. In this propaganda lesson, students read a handout about the various types of propaganda and how it is used ina political campaign.
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Regulating Drugs: The Creation of the FDA
Students view a video about the Food and Drug Administration. They research its history and functions. They examine problems facing society today. They compare and contrast these issues with those faced during the Progressive Era.
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Clucking Chickens
A comb, wattle, and beak are three characteristics that describe a chicken. Your class can explore the life of a chicken through reading, art, movement, and music. Using a plastic cup and string, they'll create a pretend chicken that...
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“Leading Doctors Say…”
Seventh graders analyze how media and celebrities influence consumers. In this social studies lesson, 7th graders view different commercials and discuss their advertising techniques. They explain why celebrities are often used to give...
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Why We Count
Students visualize census data on a map and use a map key to read a population map. In this census lesson, students use a map of the Virgin Islands and corresponding worksheets to gain an understanding of population density.
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Million Dollar Project
Learners calculate how they will spend a million dollars. In this millionaire math lesson, students complete a worksheet and then make a poster of how they would spend a million dollars. Each item and its cost must be shown....
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Pitching Patriotism
Students analyze the use of color, images and type used in print advertising, then "pitch" a company. They, in groups, brainstorm products and services of companies that may be affected by the war in Iraq.
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The Who, What, and Y of Design
Students discover how large national chain stores create product lines that appeal to Generation-Y consumers. After learning in-depth about Target's new Dorm Room line, students create their own Generation-Y inspired product line.
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The Clone Age
Students relate the ethical and practical arguments in favor of cloning and against cloning. They research the issue and plan a public service advertisement campaign for or against cloning.
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Health Education: Advertising
Fourth graders become conscientious consumers. In this personal health lesson plan, 4th graders analyze techniques used in advertising health-related products and services.
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No Form of Tobacco is Safe
Learners create an advertisement to convince children to stay away from tobacco products. In this smoking prevention lesson, students discuss the health effects of tobacco use and evaluate current tobacco ads. Learners work in small...
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Understanding Propaganda Throughout History
The exploration of propaganda can provide a motivating way for students to learn about history.
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Advertising Gimmicks - Critical Thinking Required
Students identify reasons why advertising works, evaluate reasons for its success, and write commercials.
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Food Webs
Young scholars produce a newspaper covering topics related to food webs. They use print and electronic sources to gather information about specific animals. They share their information with the class.
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The Reel World
Young scholars explore the ways in which the New York Times column 'Taking the Kids' analyzes whether or not current movies are appropriate for different ages of Students. They explore past articles from the column and create movie posters.
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Saving Face
Students research the allegations of unfair or illegal business practices of various corporations, then create media campaigns that seek to improve the companies' images.
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Censorship in the Classroom: Understanding Controversial Issues
Students examine propaganda and media bias and explore a variety of banned and challenged books. Following this, students choose a side of the censorship issue and support their position by developing an ad campaign about the banned book...
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Time is In
Analyze the influence of culture, media, technology, and other factors on health. High schoolers will identify and recognize propaganda techniques (glittering generalities, bandwagon, sex appeal, testimonial, transfer, etc.) and write a...
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Interpreting Selected Works of Art from the 20th Century African-American Experience
Learners examine pieces of art by African-American artists in the 20th Century. For each piece, they are shown slides of the artwork and others by the artist to identify the techniques used. In groups, they discuss and research the...
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Teenage Boys: Perspectives on the Adolescent Male's Development in an Urban Setting
Students examine the effects of an urban setting on the development of male adolescence. After watching a film, they identify the problems in the relationship of the characters. They discuss the impact of becoming a teenage father and...
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Advertising
Students explore the advantages/disadvantages of advertising and all it entails for the consumer. Public relations is examined in depth. In addition, media, slogans, promotion and elements of print and color are examined in detail.
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Adopt-An-Element
In this chemistry instructional activity, students complete an adopt an element information sheet. Then they create an advertisement for their element including the information listed. Students also write its important uses, interesting...