Curated OER
Reading: Two Beautiful Homes
In this reading comprehension worksheet, students examine the blueprints for two homes and read a letter from the real estate agent. Students answer 8 true/false questions about the information.
Curated OER
Ratan Tata
In this famous person activity, students read a passage about Ratan Tata and then complete a variety of in-class and homework activities to support comprehension, including partner interviews, spelling, cloze, synonym matches,...
Curated OER
DTP: Redesigning a Product Package
Students design packaging and labeling for a product so that it appeals to a specific audience. The use a cardboard box that was designed for one purpose and redesign it to meet the new criteria including a catchy name to go with an...
Curated OER
23 Cause Effect and Contrast
For this technology worksheet, students practice writing some e-mails that focus upon informing others of some changes for a business.
Curated OER
More for my Money
Students solve problems involving ratio and proportion. In this algebra lesson, students analyze the currencies found in different countries. They create formulas to convert between the different currencies and use ratio and proportion...
Curated OER
Medium Studies
Learners consider the evolution of newspapers. In this current events instructional activity, students investigate changes in newspaper production as they visit selected websites to educate themselves about the topic. Learners...
Curated OER
For iPod Users, a Budding Problem
Learners explore hearing loss in teens. In this health journalism activity, students read the USA Today article titled "For iPod Users, a Budding Problem," respond to discussion questions regarding the article, and complete an activity...
Curated OER
Word Usage: Verb + "out"
In this word usage: verb + "out" activity, students complete 20 multiple choice sentences selecting the correct verb with "out", interactively and with immediate feedback.
Curated OER
Corporate Human Rights Policies
Students examine corporate human rights policies. In this business ethics lesson, students read articles and conduct research that allows them to respond to and discuss the provided business ethics questions.
Curated OER
The Buzz on Bees-How Bees Make Our World a Little Sweeter
These lessons can help students learn about the important role bees play in the ecosystem.
Curated OER
Saving Money On Household Items
Students use sale ads to compare and contrast prices on groceries, electronics, appliances and other goods. Working in groups, students brainstorm ways to save money on these items. This instructional activity is intended for students...
Curated OER
Is the Price Right?
Students explore the techniques used by advertisers to sell goods, increase their awareness of consumer habits, differentiate between information and selling, and become aware of what motivates them to buy products.
Curated OER
Pros and Cons of Advertising
Twelfth graders compare and contrast television commercials. They write paragraphs explaining how different company commercials for the same product can confuse consumers.
Curated OER
Vegetable Twister
Learners review vegetables and their nutrient values and production. For this vegetable production worksheet, students read information about the nutrients in vegetables and how they are grown. Learners participate in a game of Twister...
Curated OER
Breaking News English: Vietnam Illegally Logging Laos Forests
In this English worksheet, students read "Vietnam Illegally Logging Laos Forests," and then respond to 2 graphic organizers, 47 fill in the blanks, 7 short answers, 20 matching, and 8 true or false questions about the...
Alabama Learning Exchange
Alex: We All Scream for Ice Cream! A Marketing Plan
This lesson is a an activity that allows young scholars to analyze the Four P's of the marketing mix and determine the target market for three ice cram brands. This lesson is a Commerce and Information Technology lesson plan.
Media Smarts
Media Awareness Network: Co Co's Adver Smarts
Co-Co's AdverSmarts is an interactive unit whose purpose is to help children ages five through eight recognize marketing techniques used on websites that target them. As kids assist in designing the new Co-Co Crunch website, Co-Co...
Other
Market Research: Brand Positioning
An excellent definition of product/brand positions with a helpful graphic of positioning.
Savvas Learning
Pearson Education: National Brands Versus Private Labels and Generics
This article compares national brands to generic brands, with respect to prices, customer satisfaction, and product differentiation.
McGraw Hill
Mc Graw Hill Higher Education: Marketing
This site from McGraw-Hill Higher Education provides information on the various tasks involved in the physical distribution process.
PBS
Pbs Frontline: The Persuaders
The meaning of brand, the world of today's advertisers, and the concept of neuromarketing are some of the topics of this PBS Frontline program. You can watch the whole program, join the discussion, read about the shaping of new brands,...
Intuitor
Mailchimp: Product Differentiation
Learn what product differentiation is and how companies can use it to improve their places in the market.
Other
Ad Cracker
In this website students can learn to create an international advertising agency. They will learn to write a brief, create a brand and position the product. They will also be introduced to the fundamentals of creative writing as well as...
The History Cat
The History Cat: Us History: The American Cowboy
Looks at the origins of American cowboy culture, at the lives of cowboys and at the responsibilities they had, such as herding cattle to market.