Curated OER
Nutrition and the Media: Cereal Box Consumerism
How many treats do you buy each week? Learners investigate diets and how the media tricks consumers into purchasing unhealthy snacks. They will investigate the designs and logos affiliated with cereal boxes and identify specific phrases...
Curated OER
Bias and Crime in Media
Critical thinking and social justice are central themes for this resource on bias and crime in media. The class views and discusses an incisive PSA that highlights assumptions based on race. Small groups read newspaper opinion pieces...
Curated OER
Find The Hidden Message: Media Literacy in Primary Grades
Learners practice listening to and reading various types of media and text. In groups, learners use video, newspapers, magazines, and more to compare and contrast different types of information. They identify the differences between fact...
ReadWriteThink
Critical Media Literacy: Commercial Advertising
Commercial advertising—we can't get away from it, but do we realize just how often we are being advertised to? With this lesson, scholars analyze mass media to identify how its techniques influence our daily lives. Learners browse...
Southern Poverty Law Center
Analyzing Gender Stereotypes in Media
Why might toy advertisers use gender stereotypes to sell their products? Young people think critically about media messages and its role in gender stereotyping with a thought-provoking lesson plan.
Curated OER
News Journalism Across the Media: Introduction
Although students are aware of news as information that influences their perceptions of the world, they are often unaware of the various ways to present that information. Encourage them to investigate, discuss, analyze and make valuable...
Curated OER
Favorite Sports and Athletes: an Introduction to Sports Media
Even young children watch sports and like team logos and products. It's never too early to think critically about what's onscreen. This exercise develops awareness that media communicate values (i.e. who participates in sports and who...
Curated OER
Media Awareness: the Basics of Advertising
Students explore marketing techniques. In this media awareness lesson, students watch instructor-selected advertising and identify the marketing techniques used in each of them. Students then create advertisements for products.
Curated OER
Talk Shows
Eighth graders are exposed to different types of media in order to investigate the tendency of being exposed to a set of values that run contrary to conservative values. They role play a television program in order to communicate the...
Curated OER
The Anatomy of Cool
Students explore differences between superficial and real "coolness," how marketers use cool to sell products, and how their own attitudes and perceptions are affected by media messages that reinforce specific messages about what...
Curated OER
The Function of Music
Explore concepts of audience, purpose and symbols in this lesson from Media Smarts that asks students to consider all the functions of music. Through a series of discussions and activities, your class will brainstorm possible functions...
Curated OER
Rules of Conduct: Media Violence, Dating and Teenage Behavior
Learners discuss the role of media in their lives and making decisions. In groups, they define violence and identify how it is represented in the type of entertainment they are accustomed to viewing. They compare and contrast behaviors...
Curated OER
Class in the Media: Writing a Television Show
Students look at popular media presentations to determine what type of messages they convey about class and class-linked behavior. They listen to contemporary music to explore how the songs touch upon social class issues. They read...
Curated OER
Health: Media and Body Image
Fifth graders examine the influence of advertisements on body image and purchasing. They discuss the psychology behind the ads and working in groups cut out words in magazine advertisements that could entice them to buy the product. ...
Curated OER
Focus on the Media
Students critically examine news articles and editorials for attitudes of discrimination and prejudice. Students then complete checklist in which they analyze news reports for context, content, point of view, language, graphics, and...
Media Smarts
Thinking like a Citizen
Explore the influence social activism can have on important issues, and create a class full of young citizen activists. This plan calls for learners to participate in a whole class discussion and brainstorm about ways to effectively...
Curated OER
Anti-Dogfighting Curriculum: Media and Propaganda Extension Lesson
Students investigate the different types of propaganda. In this media analysis lesson, students define and investigate the various types of media propaganda. Students observe how advertisements may not show how the item advertised may...
Curated OER
Dogfighting Unit Lesson Five--The Media and Propaganda
Young scholars consider the implications of dogfighting. In this character education instructional activity, students examine propaganda in advertising and then create their own anti-dogfighting advertisements.
Curated OER
T.V. Smarts
Students research visual messages by completing a media quiz. In this television programming lesson, students identify the many programs and commercials which use sexual imagery to sell their program or product. Students discuss methods...
Curated OER
What's In the Shopping Bag?
Students explore the techniques used by advertisers to sell toys and snack foods, increase awareness of consumer habits and media influences and differentiate between information and selling.
Curated OER
“Leading Doctors Say…”
Seventh graders analyze how media and celebrities influence consumers. For this social studies lesson, 7th graders view different commercials and discuss their advertising techniques. They explain why celebrities are often used to give...
Curated OER
Marketing to Teens: Introduction
An introductory lesson shows learners how pervasive and influential advertising is in our culture; particularly, how teenagers are actively targeted by advertisers. As teenagers, your students already have all the information they need...
Curated OER
Television Newscasts
When we watch news broadcasts on television, we receive a much more visual perspective than when we read the newspaper. How do sets, clothing, and music contribute to our understanding of the story? Compare American and Canadian news...
NPR
Can You Beat Cognitive Bias?
In a time of fake news, media manipulation, and Internet trolls, a resource equips learners with the tools they need to recognize and combat resources that are designed to appeal to our cognitive biases. Introduce learners to five...