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Alexander the Great
Middle schoolers examine the accomplishments of Alexander the Great. In this ancient civilizations lesson, students research the life and leadership of Alexander the Great. Middle schoolers then script and perform modern news...
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An Honest Cigarette Ad?
Students recognize the intended audience for a certain advertisement They recognize advertising techniques aimed at the intended audience and create their own advertisements about the truth of cigarette smoking. Students begin to see...
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Cost Of Cool
Students explore how marketers use the idea of "cool" to sell clothing and accessories, and become aware of their own attitudes and perceptions about what is cool. They become aware of what motivates them to buy certain things
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Making Minerals Marketable Data Sheet
In this minerals worksheet, students investigate a mineral by doing research, they complete a mineral information sheet and they develop an advertising poster for the mineral.
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Extreme Measures
Students take a closer look at their personal diets. In this personal health lesson plan, students watch "Extreme Measures," keep personal health journals, and discuss the obsession with perfect bodies. The instructor may also invite...
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Explore the Animal World
Third graders use a variety of resources to do research on an animal. Their final project is a graphic organizer for display and an informative multimedia slide show.
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A Third Straight Victory
Students use the Internet to research the Tour de France and the riders. They discover the history of the race and the path it follows every year. They also examine the life of rider, Lance Armstrong.
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The Political Dr. Seuss
Learners discuss the role political cartoons have played in U.S. politics and public affairs since the 1700's. They analyze some of the political cartoons Dr. Seuss drew during World War II and discuss how these cartoons conveyed his...
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Immigration Research Project
Students formulate guiding questions to use as an aid for research and then use the guiding questions worksheet to help gather information necessary for meeting all criteria for completing the project. They then work together to collect...
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Sculpting a Message: From the Counter-Reformation to the Present Day
Students discuss persuasive messages in art. In this art history lesson, students research 17th- century European sculptures to find the messages given. They create their own sculptures and write press releases to explain their art.
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Rainforest Unit
Young scholars investigate the Rainforest. In this Rainforest lesson, students research magazines, journals and the Internet to create a "Save the Rainforest" slogan. Young scholars will record local rainfall amounts and create a graph...
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Build the Tallest Building
Students examine the design and construction of skyscrapers. They use the internet to research information about different types of skyscrapers. They create their own building and defend it to the class.
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Iraq: How Did We Get Here?
Students examine the role of the Department of Defense. They explain the process in which the government decides it is going to go to war with another country. They identify key decision makers and explore the role of the United Nations.
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Health Education: Advertising
Fourth graders become conscientious consumers. In this personal health lesson plan, 4th graders analyze techniques used in advertising health-related products and services.
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Spreading the Word
Students analyze the use of propaganda in the war against terrorism, focusing specifically on the attacks in Afghanistan, exploring the distinction between ideas spread to benefit a cause and those spread to damage an opposing cause.
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It's a Draw!
Students assess the ways in which editorial cartoons, both current and historic, offer insight into events that shape our world. They create a poster that includes a current editorial cartoon and their explanation of the details of the...
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Bag It
Students create a book report in a bag. They include items that explain the elements of the story and share them with the class.
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The Rules of Engagement: The Geneva Convention
High schoolers view a video clip about the Geneva Convention. They identify the rules of the Convention and why they were put into place. They examine the conditions of prisoner of war camps from other countries as well.
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The Election
Students participate in an election. They are asked to vote for one of four candidates without knowing who they are or what they stand for. Students gain an important lesson when voting to make sure that security of freedom and...
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Holes-Outdoor Adventure Camp
Students read the book and watch the movie, Holes. They create a brochure (containing specific information) that advertises Camp Green Lake as a newly refurbished outdoor adventure camp. They display the brochures for the rest of the...
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Into the Bat Cave
Students explore the lives of bats. In this bat lesson plan, students participate in up 6 activities that focus on bats and build their background knowledge about the nocturnal mammals.
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What Do Halloween Costumes Say?
Students analyze Halloween costumes they find in magazines to categorize their findings. In this holiday lesson, students discuss their findings about the costumes based on four different elements.
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The Wild, Wild West
Sixth graders research the history of the transcontinental railroad. They use advertising propaganda techniques to design and create a poster encouraging people to explore the West by rail.
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Follow the Leaders
Students research current world political leaders, as well as the opinions of their supporters and critics, in order to create a "Present Political Leaders Hall of Fame" display for the classroom.