For this sentence completion worksheet, learners choose the best option to complete the sentences. Students complete 10 sentences.

Eighth graders complete a worksheet on onomatopoeia. In this spelling lesson plan, 8th graders review the concept of onomatopoeia. The attached worksheet for students includes a word-search of thirty onomatopeic words. Although the...

In this grade 3 vocabulary worksheet, students use a word box to fill in blanks and complete a set of 6 sentences. Page contains links to answers and additional activities.

In this English instructional activity, learners read " David Beckham to Defend Marriage in Court," and then respond to 47 fill in the blank, 7 short answer, 20 matching, and 8 true or false questions about the...

This site details eight steps in creating your very own print ads. Each area has been elaborated on significantly and contains such areas as mistakes to avoid, decisions on format, target audience and communication objective, and many...

This site comes from the 2nd chapter of a book by Professional Advertising which lists 36 ways in which your ads will be more profitable. This site provides very useful examples of each of these 36 ways.

An interactive three-part lesson on how fine print is used in advertising. In part one students read three advertisements and determine which details from the ads are important and which are not. In part two students read six...

Explains why it's difficult for any ad to make an impression. Then offers numerous questions to use to review ad/brochure to determine if print piece is effective. Addresses copy and design from these perspectives.

This site shows that satisfying consumer's desire rather than advertiser's desires makes ad successful. With that in mind, explores psychology of advertising & then discusses ad components, strategies, & approaches as well as...

Images and database information for more than 7,000 ads printed in U.S. and Canadian newspapers and magazines between 1911 and 1955. Five main subject areas: Radio, Television, Transportation, Beauty and Hygiene, and World War II.

Ad Reinhardt is profiled at this site in a format that begins with a brief biographical sketch of his life. His works are then listed by appearance in the museum's database. Each work is presented in thumbnail format with brief...

A learning module that begins with "The Power of Advertising" by Shelby Ostergaard, accompanied by guided reading questions, assessment questions, and discussion questions. The text can be printed as a PDF or assigned online through free...

Extensive collection of marketing terms and definitions. Includes industry, nonprofit, and professional organizations as well as technical terms for approach, design, layout, copy, production, & distribution.

After analyzing the techniques of propaganda in commercial advertising, middle schoolers work in cooperative "business" groups to create an advertising campaign for a new product called Giggle Gum. Campaigns include a press release,...

This site houses eight steps to designing and creating effective print advertising. Among the topics discussed is the 40-40-20 Rule, which the catalog industry feels is the equation to success.

A learning module that begins with "The Daisy Girl Ad," accompanied by guided reading questions, assessment questions, and discussion questions. The text can be printed as a PDF or assigned online through free teacher and student...

This Library of Congress resource page includes information about American brands names and products. The history of advertising as a whole as well as the history of Coca-Cola TV ads, and the beverage industry are also covered. There are...

During this unit, students will learn about many different advertising techniques. Students will investigate the "art of rhetoric" and analyze many print, television, and online advertisements. Using the site's online tools, groups will...

Outline of the steps involved and the questions to ask in critically assessing a print advertisement.

This site details 10 steps, as identified by Brian Moore, to finding success with your advertising campaign.

Guidelines to the advertising process, including copy length, ad placement, and the like.

Thorough glossary of marketing and advertising terms and associations (including legal and business) for all media: print, television, radio, display, and Internet. Includes concept, production, process, and philosophy terms as well.

Every successful ad has a unique selling point even if you don't think there is one. Tips on how to determine/create USP for any product or service. Very readable & puts viewpoint across in interesting & memorable manner.

You are Mayor Joe Starks from the book Their Eyes Were Watching God by Zora Neale Hurston, and you want more people to relocate to Eatonville, Florida. Identify five amenities that may make Eatonville attractive to African-Americans...