Website
Princeton Review

The Princeton Review: Career Market Researcher

For Students 9th - 10th
This site from Princeton Review Publishing provides a detailed description of what a day in the life of a market researcher is like. Also included is information on job requirements, job outlook, and more.
Website
Careers New Zealand

Careers Nz: Market Researcher

For Students 9th - 10th
Very descriptive overview of the job of a market researcher. Read about the job, skills needed, education needed, working conditions, and much more.
Website
Other

Careers in Marketing: Careers in Marketing

For Students 9th - 10th
This site from careers-in-marketing.com provides descriptions of careers in marketing, such as retailing, product management, and marketing research. It also provides excellent links to other marketing career sites.
Website
Other

Careers in Business: Market Research: Overview

For Teachers 9th - 10th
This site provides an overview of what a market researcher does. Click on the various links on the left side of the page to research this career more in depth.
Lesson Plan
Alabama Learning Exchange

Alex: Ethics in the Stock Market

For Teachers 9th - 10th
In this lesson students will learn about the stock market. They will look at the stock market from an accounting point of view and research a specific stock or industry.
Lesson Plan
Alabama Learning Exchange

Alex: To Market, to Market

For Teachers 9th - 10th
This is a technology-based lesson plan to provide students an opportunity to research and select companies to invest in by 'purchasing' stocks. Students are responsible for tracking and reporting results of investments, as well as...
Activity
Other

Center on Alcohol Marketing and Youth

For Students 9th - 10th
The Center on Alcohol Marketing and Youth reports on the marketing practices of alcohol producers and on the dangers of underage drinking. Resources include an overview of alcohol marketing (also available in Spanish), examples of print...
Lesson Plan
Alabama Learning Exchange

Alex: International Business Cultures and Marketing Strategy

For Teachers 9th - 10th
This lesson has students research business practices in different countries and create a PowerPoint Presentation that they will share with the class. Students will prepare support materials to accompany their presentations. This is a...
Interactive
Other

Stock Market Game World Wide

For Students 9th - 10th
Over the course of 10 weeks, participants invest a hypothetical $100,000 in Nasdaq, Amex, and NYSE-listed common stocks. They research stocks, study how the financial markets work, choose their portfolios, manage budgets, follow...
Website
Other

Research in Motion

For Students 9th - 10th
Research In Motion (RIM) is a leading designer, manufacturer and marketer of wireless solutions for the worldwide mobile communications market. RIM technology powers the BlackBerry wireless platform.
Interactive
Other

Stock Market Game World Wide

For Students 9th - 10th
Over the course of 10 weeks, participants invest a hypothetical $100,000 in Nasdaq, Amex, and NYSE-listed common stocks. They research stocks, study how the financial markets work, choose their portfolios, manage budgets, follow...
Article
Other

Market Research: Brand Positioning

For Students 9th - 10th
An excellent definition of product/brand positions with a helpful graphic of positioning.
Article
Other

My Perfect Resume: Data Sources on Riley Guide

For Students 9th - 10th
Are you wanting to learn more about a company you may work for? This site from The Riley Guide provides resources to learn how to target and research potential employers.
Graphic
Curated OER

Research in Motion

For Students 9th - 10th
Research In Motion (RIM) is a leading designer, manufacturer and marketer of wireless solutions for the worldwide mobile communications market. RIM technology powers the BlackBerry wireless platform.
Lesson Plan
Alabama Learning Exchange

Alex: It's a Wonderful Life

For Teachers 9th - 10th
The young scholars will use the Internet to research the Roaring Twenties, The Stock Market Crash, and The Great Depression. They will also watch the movie "It's A Wonderful Life" to see how people lived through these three dramatic...
Website
Other

Financial Web: The Independent Financial Portal

For Students 9th - 10th
This resource presents market news and commentary from financial analysts. It presents quotes, research, and more.
Website
Other

Ad Cracker

For Students 9th - 10th
In this website students can learn to create an international advertising agency. They will learn to write a brief, create a brand and position the product. They will also be introduced to the fundamentals of creative writing as well as...
Article
College Grad

College Grad: Employer Links

For Students 9th - 10th
Go directly to the entry level careers page for many of the top employers. In addition, many sites provide additional company information that is invaluable in preparing for the interview, including product information and market...
Lesson Plan
Alabama Learning Exchange

Alex: Comparative Economic Systems

For Teachers 9th - 10th
Students will work in cooperative learning groups to examine the similarities and differences in capitalism, socialism, and communism. They will do research to meet specific requirements of elements that must be included in a...
Lesson Plan
Alabama Learning Exchange

Alex: How Much Will College Cost Me?

For Teachers 9th - 10th
Students will research the cost of college by comparing a 2-year and a 4-year institution via the Internet. Students will follow-up with a presentation and prepare a monthly budget. This lesson plan contains a financial aid component.
Handout
Other

Monster: Job Descriptions

For Students 9th - 10th
What do you want to be when you grow up? This is a common question asked of students. This site, sponsored by Monster.com, reviews careers open to those entering the job market. Includes a description of the job, skills and education...
Website
Other

Radio Advertising Bureau

For Students 9th - 10th
This is a site filled with information about radio advertising. Find out how to advertise, get some advertising ideas, check out advertising research, and more.
Handout
Other

Best Evidence Encyclopedia: Middle and High School Reading

For Teachers 9th - 10th Standards
Looking for opportunities to improve your readers or to help your readers get ahead? BEE presents a number of programs that have been evaluated by their researchers to bring educators the best programs on the market. Learn about programs...
Graphic
Other

Insightful Interaction: Visualizations

For Students 9th - 10th
A collection of interactive visualizations that were produced through analysis of economic, political, and market research data. Topics are diverse, e.g., military spending and trade, immigration, consumer spending, crime, unemployment,...

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