Lessons about advertising slogans are GR-R-REAT! Using the resource, pupils engage in an interactive activity to match advertisement blurbs with their corresponding product names. Next, they discuss famous slogans and identify where to find advertisements. Finally, they design storyboards to advertise different products. 

Concepts

advertising, storyboarding, Media Literacy

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Additional Tags

english language arts

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Instructional Ideas

• Provide magazines and challenge individuals to find as many advertisements as possible
• Allow students to present their storyboards and display them in the classroom

Classroom Considerations

• Requires distributing examples of real products, such as shampoo and toothpaste, to the class

Pros

• Integrates reading comprehension, vocabulary, and writing
• Includes ideas for follow-up extensions

Cons

• A few spelling and grammar errors may cause some confusion 

Common Core

RI.6.1 RI.7.1 RI.8.1 RI.9-10.1 RI.11-12.1