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Traditional Marketing and E-Marketing Strategies Unit PlanTraditional Marketing and E-Marketing Strategies Unit Plan
Publisher
Education Bureau of Hong Kong
Resource Details
Curator Rating
Educator Rating
Not yet Rated
Grade
9th - 12th
Subjects
Social Studies & History
5 more...
Resource Type
Unit Plans
Audience
For Teacher Use
Duration
3 days
Instructional Strategies
Collaborative Learning
4 more...
Year
2009
Usage Permissions
Fine Print
Unit Plan

Traditional Marketing and E-Marketing Strategies

Curated and Reviewed by Lesson Planet
This Traditional Marketing and E-Marketing Strategies unit plan also includes:
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Are e-marketing or traditional marketing promotions more effective in business? Scholars explore the topic as they discuss and debate e-commerce. To finish, they develop marketing plans to demonstrate learning. 

87 Views 66 Downloads
CCSS: Adaptable

Concepts

marketing, media analysis, business, e-commerce, business plans

Additional Tags

social studies

Instructional Ideas

  • Have students write a paragraph comparing traditional marketing to e-marketing
  • Ask individuals to share examples of e-marketing they encounter in their everyday lives

Classroom Considerations

  • Does not include the actual PowerPoint presentation, so print the handouts for student reference

Pros

  • Each lesson includes expected learning outcomes, a teaching sequence, and suggested time allocation 
  • Provides a comprehensive answer key for the case study

Cons

  • None

Common Core

SL.9-10.1.a SL.11-12.1.a

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