Scholastic
Persuasive Communication (Grades 9–12)
Before your students reached your morning class to learn about persuasive writing, they probably saw dozens of examples of persuasive communication in the form of advertisements. A short, introductory lesson inspires class members to...
Curated OER
Hidden Messages: The Growth of Product Placement
Students identify product placements they see in TV programs and movies. They build awareness of the pervasiveness of advertising in their culture. They develop critical skills necessary to think independently in a media saturated...
Open Oregon Educational Resources
A Different Road To College: A Guide For Transitioning To College For Non-traditional Students
Registration. Prerequisite. Admission. Elective. With Alise Lamoreaux's informative eBook, A Different Road to College, prospective and current non-traditional college enrollees explore the language of college. They also learn...
Curated OER
Watching the Watchers
Students identify, explore, and analyze the effects of their daily exposure to advertising.
Curated OER
Advertising and Healthy Decisions
Students analyze alcohol and tobacco ads and create parodies of them. The eight lessons in this unit include discussions about why teens smoke or drink, the psychology behind the advertising, and writing persuasive letters to agencies,...
Curated OER
Ad Hangover?
In this advertising and marketing worksheet, students read an article regarding alcohol marketing and then respond to 8 short answer questions.
Rice University
Principles of Macroeconomics for AP® Courses 2e
The informational textbook covers topics like supply, demand, price ceilings, and markets for goods and services. Scholars also review vocabulary and test their knowledge of the material with the assessments provided within the...
Rice University
Principles of Microeconomics for AP® Courses 2e
An informational textbook covers key principles related to microeconomics, such as consumer behavior and using models to understand economic issues. Young scholars also complete self-check questions at the end of each section to check...
Curated OER
Ads Are Everywhere
In this advertisements worksheet, students read a list of 25 specific forms of advertising. Students then answer 2 essay questions. This worksheet directs students to read an article not provided here.