Curated OER
TV Talks, We Listen?
Students recognize and analyze the link between advertisements and commercial programs as well as their influence on the audience. In this television and advertisement analysis lesson, students watch television to research the audience...
Curated OER
Persuasive Speech Assignment
Practice using concrete evidence from various sources to back up an argument. The lesson emphasizes the use of support in a persuasive speech, as well as the importance of appealing to an audience's logic and emotions. You could modify...
Smarter Balanced
Advertising
The activities in this packet are designed to ensure that all class members have the necessary background knowledge to successfully engage in an assessment of advertisement appeals. After examining a series of ads, individuals use the...
Curated OER
Pictures and Slogans Persuade an Audience
Students discover relationships between advertisement and persuasive techniques. In this literacy and consumer education instructional activity, students select magazine or newspaper advertisements that use symbols, pictures, and...
Dream of a Nation
Creating Awareness through Action Oriented Writing and Research
Middle schoolers aren't too young to feel strongly about politics, social issues, consumer rights, or environmental problems. Demonstrate the first steps toward social change with a project about action-oriented writing. Eighth graders...
Curated OER
Ordering News Reports Lesson 5
Students create a news program with several reports. They examine the newsorthiness of the reports. They include different types of reports in their news program. They consider how the different reports appeal to audiences.
Curated OER
Persuasive Elements
Investigate letters to the editor and their persuasive qualities. Break your class into reading groups and give each one a different article. As they read, they complete a graphic organizer to record their thoughts and opinions. There is...
Curated OER
Writing Process-- Revision and Editing
As guided practice, class members work together to revise a model persuasive paragraph. Then they practice independently with their own writing. The included rubric looks at prewriting, drafting, revising, editing, nonfiction text...
Curated OER
Creatively Creating Expository Essays
Students, after reading Fahrenheit 451, brainstorm inventions that could have been in the novel. They present their invention to the class and writing an expository essay about their creation.
Curated OER
The Argument
After brainstorming, middle schoolers write an expository essay for a writing project. They focus on supporting points, organization, and writing conventions to develop a well-integrated paper. In addition, they revise, proofread and...
Curated OER
Hot Dog Writing
Use a hot dog as a metaphor for good reading, and make your class drool! Writers identify the parts of a paragraph, linking them to parts of a hot dog. Then, they translate this knowledge into a well-written paragraph. While a check-list...
Curated OER
Description and Modifying: What's On Your Plate?
Pupils create a food product and an advertisement promoting it. In this description and advertising lesson, students read children's book for inspiration and discover advertising techniques. Pupils complete their ads and use modifiers...
Curated OER
PhotoStory 3 Lesson Plan
In this lesson, PhotoStory 3, young scholars create a story board of an original poem through the use of PhotoStory 3 presentation. Students write a poem and use it to develop their storyboard. Young scholars publish and share their...
Curated OER
Writing a Commercial
Students create a product and write a commercial to sell the product. They discuss the differences between ads for television and radio and ads for print. They discuss the persuasion techniques used by ad writers.
Curated OER
Reviewing Proper Writing Techniques
Students use proper writing techniques to write an effective description of the best or worst meal they have ever eaten. In this proper writing techniques instructional activity, students review the parts of a composition and discuss...