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Lesson Plan
Curated OER

The Art of Subtle Persuasion

For Teachers 11th - 12th
Students examine a scene from "Julius Caesar." After watching commercials and political ads on TV, students explore the intention of the commercial. They compare and contrast the forms of persuasion used. Students share their writings...
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Lesson Plan
Curated OER

Interactive Art: Let's Make It Happen

For Teachers 3rd - 6th
Students examine art by Christopher Janney. They discuss what the art is showing and what it means to them. They create their own piece of interactive art.
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Lesson Plan
Minneapolis Public Schools

Cereal Box Book Project

For Teachers 3rd - 5th
If you need a new way to approach reading assignments in your class, use a creative cereal box project as a book report. With all necessary templates included for each side of the cereal box, the resource guides readers through the...
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Lesson Plan
Curated OER

Pitcher Perfect

For Teachers 6th - 12th
Learners consider how advertising messages are constructed and relayed. They invent fast-food businesses and create presentation posters outlining the first commercials to promote their new brands.
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Lesson Plan
Curated OER

Visual Composition

For Teachers 10th - 12th
Students study how elements of visual composition and group storyboards for a one-minute videotaped commercial.
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Lesson Plan
Curated OER

Advertise a State Vacation

For Teachers 5th - 7th
Students create a brochure advertising a state for vacation. In this internet research lesson, students do research on a state and create a brochure with the information. Students write a commercial and videotape them.  
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Lesson Plan
Curated OER

Art and Technology - Design - Alexander Calder

For Teachers 6th - 8th
Students gain an awareness for the work of Alexander Calder, study a variety of utilitarian objects and discuss their purposes, and create graphic of a utilitarian piece using computer graphic software.
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Lesson Plan
Curated OER

Storyboarding

For Teachers 4th - 11th
Students master storyboarding by making a storyboard for a commercial that has already been made. They create a video from storyboard examples and finish with their own video from their storyboard creation.
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Lesson Plan
Curated OER

I Want To Be an Entrepreneur

For Teachers 3rd - 6th
Students define the word entrepreneur as they create a business. For this economics lesson, students understand the elements of creating a successful business and record them. Students create a commercial for their businesses.
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Lesson Plan
Curated OER

Holy Mole

For Teachers 3rd
Third graders explore the Mexican sauce Mole and the culture of Mexico.  In this Mexican culture lesson plan, 3rd graders find Mexico on the map and access prior knowledge about the country.  Students discuss Mexican foods.  Students...
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Lesson Plan
Curated OER

Quilting

For Teachers 3rd - 12th
Students use a monochromatic palate, select shades and tints for a selected hue, or select complimentary or analogous colors for a quilt design. They design quilt squares using basic geometric shapes, repetition, balance, and proportion.
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Lesson Plan
Concordia University Chicago

Paris Street; Rainy Day by Gustave Caillebotte

For Teachers 7th
Discuss the balance, color, emotion, and context of the painting Paris Street; Rainy Day by Caillebotte. After a deep discussion, let creativity run free in your class as learners create a dimensional piece that reflects a life change...
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Lesson Plan
Curated OER

Marketing to Teens: Marketing Tactics

For Teachers 8th - 12th
Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....
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Lesson Plan
Curated OER

Looks Good Enough to Eat

For Teachers 5th - 7th
Students examine food photography and the different techniques used by food stylists to make foods look appealing in advertisements. After learning some of the tricks of the trade, students plan and shoot their own food advertisements.
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Lesson Plan
Curated OER

May The Best Character Win

For Teachers 3rd - 5th
Students examine the financial committment to running a campaign. They discuss the difference between electroal and popular votes. They realize how involved a political campaign is!
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Lesson Plan
Curated OER

Dollars and Sense

For Teachers 4th
Fourth graders read "Starting a Business" and answer the question: "How could you design an ad to let the community know about the business described in the story?" Then, they illustrate a written ad that could be posted in the...
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Lesson Plan
Curated OER

Advertising Project

For Teachers 7th - 8th
Young scholars use word processing software to create slogans for products. They write their own jingles and create their own packaging for products they design. Then they write and act out their own television commercials for their...
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Lesson Plan
Curated OER

Advertising

For Teachers 7th - Higher Ed
Students complete a product analysis as a study of advertising. In this advertising lesson, students discuss advertising by putting up 10 product logos with the name of the products taken out. Students see how many products they can...
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Lesson Plan
Curated OER

Power, Persuasion & Propaganda: Exploring Multiple Motives

For Teachers 6th - 12th
Students recognize different motives even in non-commercial media. They analyze the role of media in a democratic society and wrestle with ethical issues concerning media and the public good. They create a media message with one or more...
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Lesson Plan
Curated OER

Can You Sell Your Cereal?

For Teachers 3rd - 6th
Students evaluate television commercials about cereal and create their own cereal product. They watch cereal television commericals and evaluate cereal boxes to compare their features. As a class they create a T-chart to identify words...
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Lesson Plan
Curated OER

Jingles Sell

For Teachers 6th - 12th
Students explore the different persuasive techniques used in commercial and print advertisements. Students then analyze a variety of print ads and discuss the effects of a country's political, economic, and social climates on its...
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Lesson Plan
Curated OER

The Influence of Advertising

For Teachers 11th - Higher Ed
Students analyze advertisements and develop guidelines for viewing advertising. In this advertising lesson, students discuss print ads, TV commercials, and other examples of ads. Students survey their friends or relatives about their...
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Lesson Plan
Curated OER

Ready, Set, Action

For Teachers 8th - 12th
Learners identify propaganda techniques used in commercials created by their classmates. In this active listening lesson, students use the provided scoring guide to evaluate commercials that their classmates made that feature propaganda...
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Lesson Plan
Curated OER

What is Poetry and Where Can You Find It?

For Teachers 6th - 8th
Students examine different types of poetry in music, commercials and printed works. They identify themes of philanthropy in poetry as well. They finally share their findings with the class.

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